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Point of view is you explaining what you do and why you do it the way you do it. It’s you explaining what your approach is and why you think it will w
Think of your business as something apart from yourself, as a world of its own, as a product of your efforts, as a machine designed to fulfill a very
Businesses Are Born in the Mind
This is the solo supertool era: scale the individual first, then build the networks.
The individual can now scale internally before needing to scale externally. Why hire a team when you can deploy AI versions of yourself? Why build org
AI as interlocutor. As the thing that helps you understand what you’ve already noticed, or points you toward resources you didn’t know existed.The 197
A writer is someone who notices something in the world and gives language to it. That’s the job. Notice, then name. AI doesn’t interfere with the noti
Human curation will become infinitely more valuable. That’s the insight. It’s huge, it’s exciting, and... it’s completely useless on its own.
Point of view is you explaining what you do and why you do it the way you do it. It’s you explaining what your approach is and why you think it will w
We live in a culture that venerates productivity above all else. For centuries, success—particularly in the West—has hinged on a simple dictum: “Do mo
To put this into perspective, these rates mean that for most SMEs, you’d need a following in the tens of thousands for organic social media to generat
We are all experts in our field. Underlying the areas of subject matter expertise are some foundational roles, or expertise, that all thought leaders
In the book Thought Leaders we explain the rise in thought leadership and provide the nine essential skills that thought leaders demonstrate.
We are all experts in our field. Underlying the areas of subject matter expertise are some foundational roles, or expertise, that all thought leaders
Value Newsletter (VNL) Newsletters are sent manually as broadcasts (although they can be automated within a sequence, but for most people, sticking to
It’s 2025. Is It Still Worth Launching a Newsletter?
Your subscribers aren't buying content, they're buying peace of mind. They want to stop researching, stop second-guessing, stop wondering if they're m
instead of “building an audience,” build a world. build a digital garden-ecosystem, that exists — first and primarily — for itself. a world that doesn
Anyone else feel like something’s shifting? I’m done caring about going viral. I’m done posting just to stay relevant. I’m done pretending I care a
We’re moving into a creator economy that values discernment over noise. Where your perspective — not your productivity — becomes the differentiator.Th
Partnership – The ability to structure and maintain strategic relationships that benefit everyone involved.
Networking is the cultivating of mutually beneficial, give-and-take, win-win relationships.
networking is the mutual give and take that results in a winning situation for everyone involved.
Charismatic people have the ability to show concern for people’s deepest needs and interests. That doesn’t mean charismatic people are mushy or patron
A trend is a fad whose demand is not satisfied. A fad is a trend whose demand is satisfied too quickly. The lesson? If you experience success, do not
This is silly simplified but people who work in “Brand” are typically valued for their taste and ability to forecast and predict trends. They see the
One of the surprising and counter-cultural truths about modern-day marketing, which I suspect drives many efficiency-minded people practically insane,
Gen Z and the End of Predictable Progress - by kyla scanlon
The game has shifted, and the winning strategy with it. It’s no longer about understanding specialized details; it’s about grasping the high-level glo
What we do with our freedomThe examples of the excruciating etiquette of the aristocratic courts, the marriage market Rhimes dramatised, the civil ass
I came of age in the Napster days, when only fools spent money on anything digital. Early on, we decided that we’d rather pay for the internet with at
One mistake I often used to make at Justin.tv was offering a potpourri of business models (virtual goods, product placement, chat ads, contests, etc..
The problem in media isn’t the business model. The problem is that most of the content sucks.
It is predictable, then, that users are consistently fooled into believing that their AI companions are conscious persons, capable of feeling real emo
Interestingly, many users who emotionally mourned the ‘loss’ of GPT-4o expressed complete awareness of its lack of consciousness. And yet, in many cas
One might point out that movie characters or videogame NPCs give off a similarly deceiving impression of being conscious, and yet it would surely be e
people turn to AI with existential questions and complex, unresolved scientific problems because they think that the mystical processes in AI systems
“The trouble with market research is people don’t think what they feel, they don’t say what they think, and they don’t do what they say.” (David Ogilv
If you have something worth spreading, it’s considerate to spread it widely, to reach people through their favorite medium.
The paradigm of acceleration fails to grasp the deeper human tension between action and contemplation. It’s a false binary, one that Benedict XVI (the
I didn’t feel comfortable inside the endlessness of it. I am the kind of writer who believes in taking the time I need to come up with something worth
“Life is always winking at us, calling our attention to the beauty hidden in plain sight. Why do we so often miss what’s right in front of us, lost in
The writer Ted Chiang was once asked in an interview if he ever considered publishing more frequently. Chiang, one of the greatest living fiction writ
Gen Z and the End of Predictable Progress - by kyla scanlon
What we’re seeing isn’t just a media trend. It’s a shift in the architecture of power. Attention → Speculation → Allocation. This is the new supply ch
Many people were outraged by what they regarded as his non-parliamentary use of medieval laws to raise money. The most notorious was ship money. This
