Ana Fragoso

@anapaulafragoso

Slow Marketing, Slow Business and how slow movement and conscious marketing can impact the way we market ourselves and do business, have been my research subject for 4 years now. I believe that consciousness and self knowledge are deeply connected to the way we build businesses and its totally possible to use it to have a business that thrives in the long term. I'll be curating content that inspires me to keep moving towards this reality, and proving that it's possible!

anafragoso.com

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Types of partnerships: 1) foundational - without these partnerships, you business could not operate; 2) product partnerships - less critical partnership that offer additional features and value pros to end customers without building from scratch; 3) platform - a partnership that adds users to your ecosystem

Erik Torenberg • Cristina Cordova (ex Head of Platform & Partnerships at Notion)

Hub Marketing

Users are slowly beginning to turn away from social media as a source of great content; a recent Pew report found that about 48% of people get their news from social media, which is a huge number but still down 5% from even a year ago. More creators are forging multi-platform, independent careers, which can make it hard for audiences to find them.... See more

David Pierce • Spotify for Readers: How Tech Is Inventing Better Ways to Read the Internet

Crescer sem as redes sociais

Simply put, if you meet someone at a party and they are an arrogant asshole there you would, quite rightly, assume that they will be an arrogant asshole to work with.If they really listen to you, ask good questions and you leave the experience feeling totally heard, ‘gotten’, loved and appreciated – you’ll assume they’ll be like this in a working... See more

Tad Hargrave • Seven Principles & Seven Practices on Empathy in Marketing - Marketing For Hippies

This is the solo supertool era: scale the individual first, then build the networks.

The Self Is The Platform

Tudo de IA

You’re standing in a spot in the world that only you stand in, a function of your history and experiences, visions, and hopes. From this spot where only you stand, you offer a distinct point of view, novel insights, and even groundbreaking ideas.

Nilofer Merchant • The Power of Onlyness

Liderança de Pensamento

Partnership – The ability to structure and maintain strategic relationships that benefit everyone involved.

Daniel Priestley • Key Person of Influence

Hub Marketing

Social media has also proven to simply not be that efficient in terms of matching high quality content with a relevant audience. Just because people can easily distribute content to their friends or friends of friends doesn’t mean that that content will be interesting or relevant to the consumer. This is why, over time, social networks have started... See more

Michael Mignano • The End of Social Media - Every

Crescer sem as redes sociais

But this perspective gives us too little credit. We have agency, as workers, voters, and participants in the economy, to advocate for frameworks that guide AI’s influence in directions that support human dignity, opportunity, and equality. Instead of letting the sheer efficiency and velocity of technology dictate our path, we can demand social and... See more

Katie Parrott • The Past: A Brief History of Knowledge Work

Tudo de IA