Ana Fragoso

@anapaulafragoso

Slow Marketing, Slow Business and how slow movement and conscious marketing can impact the way we market ourselves and do business, have been my research subject for 4 years now. I believe that consciousness and self knowledge are deeply connected to the way we build businesses and its totally possible to use it to have a business that thrives in the long term. I'll be curating content that inspires me to keep moving towards this reality, and proving that it's possible!

anafragoso.com

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The virtue of patience was originally associated with forbearance or sufferance. It was about conforming oneself to the need to wait for things. But now that, generally, one need not wait for things, patience becomes an active and positive cognitive state. Where patience once indicated a lack of control, now it is a form of control over the tempo... See more

Jennifer L. Roberts • Harvard art historian Jennifer Roberts teaches the value of immersive attention | Harvard Magazine

Sendo empreendedora solo

The Social Media Death Spiral

open.substack.com

Crescer sem as redes sociais

Talent will increasingly own their audience, with the rise of “channels of one” and community-as-a-service... Equivalents to Substack (where you build and monetize your own email list) will emerge in video, communities, branded products (like Borgo, still pre-launch) and other ways to build, manage, and monetize your audience. Some early breakouts... See more

Scott Belsky • 8 Themes For The Near Future Of Tech 🔮

Crescer sem as redes sociais

slow marketing - Marketing For Hippies

Tad Hargrave marketingforhippies.com

Future of Marketing and Advertising and non-coercive marketing

Conscious marketing is all about building something so fundamentally good and compelling right into the heart of your business, products and services that everyone (suppliers, employees and community) wants to join your tribe and spread the word.

It's about working out who you really want to serve and then asking how you can best serve them, way

Carolyn Tate • Conscious Marketing: How to Create an Awesome Business with a New Approach to Marketing

So the questions is, when it comes to building your business and your brand – what stories are you sharing? What are you giving your audience that allows them access to your world, your experiences, your past, your insights and the lessons they can learn from your journey?

Suzanne Chadwick • Play Big, Brand Bold: It's Your Time to Step Up, Show Up and Stand Out!

Sendo empreendedora solo

Sendo empreendedora solo

The economy of attention doesn’t ask what you think; it asks how fast you can say it, how loud, and how often. And if you play long enough, you stop making anything for the people you care about and you start making it for the feed. The result is a race to the bottom with a leaderboard, a machine that needs to be fed even if it’s chewing up your... See more

Joan Westenberg • Notes from the Exit: Why I Left the Attention Economy

Crescer sem as redes sociais

We are all experts in our field. Underlying the areas of subject matter expertise are some foundational roles, or expertise, that all thought leaders might embody or develop. Knowing these and exploring how these inform your specific area of expertise makes you a better thought leader.

The Four Fundamental And Foundational Roles of Thought Leaders

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