Ana Fragoso

@anapaulafragoso

Slow Marketing, Slow Business and how slow movement and conscious marketing can impact the way we market ourselves and do business, have been my research subject for 4 years now. I believe that consciousness and self knowledge are deeply connected to the way we build businesses and its totally possible to use it to have a business that thrives in the long term. I'll be curating content that inspires me to keep moving towards this reality, and proving that it's possible!

anafragoso.com

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The three-step affinity process in today’s media landscape is as follows: awareness, attention, and affinity.

Adam Witty • Authority Marketing: How to Leverage 7 Pillars of Thought Leadership to Make Competition Irrelevant

Liderança de Pensamento

It’s ultimately up to the platform to decide what type of content gets recommended, not the social graph of the person producing the content. In contrast to social media, recommendation media is not a competition based on popularity; instead, it is a competition based on the absolute best content.

Michael Mignano • The End of Social Media

Crescer sem as redes sociais

for the essay

Who are you as an expert? How did you arrive at the topic you love so much? What makes you love it so much? How do you see things differently than others in your niche?

Rhea Wessel • Write Like a Thought Leader: How to Find a Constant Stream of Story Ideas to Position Yourself As the Go-To Expert in Your Niche

Liderança de Pensamento

AI as interlocutor. As the thing that helps you understand what you’ve already noticed, or points you toward resources you didn’t know existed.

The 1970s math teachers who adapted to calculators didn’t ban the technology or embrace it uncritically. They asked: What does this tool make possible, and what does it make too easy? Then they restructured... See more

Brain Rot, Bible Study, and the Bot in Between

Tudo de IA

"But aren't people indecisive?" - Marketing For Hippies

Tad Hargrave marketingforhippies.com

non-coercive marketing and

This is why answering the question of the creator economy is so important to me. There is plenty of opportunity to go around. I believe we will continue to see novel ways to build a livelihood and increasing numbers of people participating in the economy outside of the container of a “job.” But right now, there is a lot of confusion about the... See more

Tara McMullin • The game is rigged (rethinking the creator economy)

Point of view is you explaining what you do and why you do it the way you do it. It’s you explaining what your approach is and why you think it will work.

O futuro das redes and Sendo empreendedora solo

Composure isn’t confidence as much as comfort in our own skin. We’re not leaning forward or back, we’re sitting up straight and comfortably inside of ourselves. This is the ground of win/win. We are committed to everybody’s needs being met – including our own.

Tad Hargrave • collapse, posturing and composure - Marketing For Hippies

What Is Ethical Marketing?

youtu.be

marketing and