Ana Fragoso

@anapaulafragoso

Slow Marketing, Slow Business and how slow movement and conscious marketing can impact the way we market ourselves and do business, have been my research subject for 4 years now. I believe that consciousness and self knowledge are deeply connected to the way we build businesses and its totally possible to use it to have a business that thrives in the long term. I'll be curating content that inspires me to keep moving towards this reality, and proving that it's possible!

anafragoso.com

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“Confidence isn’t the assurance of a successful outcome, it’s the willingness to try.”

Suzanne Chadwick • Play Big, Brand Bold: It's Your Time to Step Up, Show Up and Stand Out!

Sendo empreendedora solo

Towards Small-Scale Social

notes.hyperlink.academy

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But as seen from the macro view, a diverse, bottom-up media ecosystem is in fact

not thriving

.

Instead, the inverse is happening.

Homogeneity is winning.

Matt Klein • The Creator Paradox: Cultural Stasis Amidst Creative Surplus

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I’ve come to think about AI’s role in my work in six parts, which correspond to the six parts of my workflow:

As a “second brain”

As a thought partner

As a first draft factory

As a first set of “eyes”

As a content multiplier

As a product manager

Katie Parrott • AI Turned Me Into a Content Agency of One

Tudo de IA

The second way the game is rigged is how these platforms manipulate unpaid labor.

Tara McMullin • The game is rigged (rethinking the creator economy)

This narrow view of productivity—favoring what can be seen, tracked, or timed—helps explain our conflicted relationship with AI. Yes, impact matters, and it would be overly simplistic to claim organizations don’t reward outcomes. But in many contexts, especially where results are hard to measure, visible effort still carries disproportionate... See more

Katie Parrott • AI Phobia Is Just Fear That ‘Easier’ Equals ‘Cheating’

Tudo de IA

people don’t want to be sold something, they want to buy something that solves a problem for them—and the best way to get someone to buy something from you is to position yourself as the unquestionable Authority in your space,

Adam Witty • Authority Marketing: How to Leverage 7 Pillars of Thought Leadership to Make Competition Irrelevant

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Thought leaders need to be brave because they serve up insights and opinions that aren’t always popular (but are almost always true),

Tom Marks • The Second-Best Business Book Ever Written: The Pursuit of Thought Leadership in Sales, Marketing, and Life

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The question is not whether algorithms can ever foster greatness—they cannot. Their design is fundamentally at odds with the qualities that define great art: depth, complexity, and the capacity to provoke discomfort or transformation. The question is whether we, as creators and consumers, are willing to resist their influence.

Resistance does not... See more

Dr. Felix S. Grenwood • Algorithms of Mediocrity — william

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