Ana Fragoso

@anapaulafragoso

Slow Marketing, Slow Business and how slow movement and conscious marketing can impact the way we market ourselves and do business, have been my research subject for 4 years now. I believe that consciousness and self knowledge are deeply connected to the way we build businesses and its totally possible to use it to have a business that thrives in the long term. I'll be curating content that inspires me to keep moving towards this reality, and proving that it's possible!

anafragoso.com

All cardsCollections

Substack's Core Growth Loop — Brian Balfour

Brian Balfour brianbalfour.com

Mundo da Newsletter

Why the most valuable newsroom KPI is no longer reach but belonging | The Audiencers

Principle #3: Empathy before education.

Tad Hargrave • Seven Principles & Seven Practices on Empathy in Marketing - Marketing For Hippies

Composure has an agenda – but it’s not secret.The agenda is to know the truth of the situation. And in business this translates as, ‘is this a fit?’ People who are composed rarely trigger sales pressure and if they do they’re able to diffuse it because they’re really not attached.When we’re composed we say ‘yes’ when we want to and ‘no’ when we... See more

Tad Hargrave • collapse, posturing and composure - Marketing For Hippies

Milly Shotter • BGV Blog - How to build an impact brand with great communications

Marketing & Communication Organization

slow marketing - Marketing For Hippies

Tad Hargrave marketingforhippies.com

Future of Marketing and Advertising and non-coercive marketing

Think Again: The Power of Knowing What You Don't Know

Adam Grant • 6 highlights

amazon.com

Cover of Think Again: The Power of Knowing What You Don't Know

The cornerstones of empowerment are marked by three essential elements: truth, time and space.

When we create anxiety and impose pressure on our customers to make decisions faster than they are able to process the 'truth', we are disempowering them.

Crowding our customers with too many confusing choices, too much hyped-up balderdash, or screaming at

Lynn Serafinn • The 7 Graces of Marketing: How to Heal Humanity and the Planet by Changing the Way We Sell

success comes when you intentionally focus on moving your audience from rented and earned media to your owned media.

Adam Witty • Authority Marketing: How to Leverage 7 Pillars of Thought Leadership to Make Competition Irrelevant

Liderança de Pensamento