Ana Fragoso
@anapaulafragoso
Ana Fragoso
@anapaulafragoso
“How can the soul or the world be re-enchanted once it has lost the enchantment? Only by returning to the story of the soul and retelling it up to the point of fracture; only by placing our story within the context of the greater song.
Your business becomes a movement, a place where people feel they belong, a conduit for like-minded people seeking to effect change.
Conscious marketing is about ensuring your marketing activities are aligned with your higher purpose — the why behind what you do. It's about taking a cause leadership approach and bringing your industry along with you
... See moreIt’s not enough to define the problem or issue; thought leadership should guide the reader.
There are those who believe the social web is reaching its terminal point. I hope they’re right. Platform after platform was designed to make it easier and more addictive for us to share content with one another so the corporations behind them could sell ever more of our attention and data. In different ways, most of these platforms are now in
... See more