Ana Fragoso

@anapaulafragoso

Slow Marketing, Slow Business and how slow movement and conscious marketing can impact the way we market ourselves and do business, have been my research subject for 4 years now. I believe that consciousness and self knowledge are deeply connected to the way we build businesses and its totally possible to use it to have a business that thrives in the long term. I'll be curating content that inspires me to keep moving towards this reality, and proving that it's possible!

anafragoso.com

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I can't think of a single positive change to a social media platform in years. Nothing has been done with user value in mind; every change is only made to satisfy shareholders. They've killed link sharing. They've killed the ability to see updates from your friends and family. They've killed reach for creators. They've killed news and trustworthy... See more

Stephen Moore • The Social Media Death Spiral

Crescer sem as redes sociais

When you have a media mind-set, you are comfortable enough in your own Authority to curate content from others as a way to build relationships and give value to your audience.

Adam Witty • Authority Marketing: How to Leverage 7 Pillars of Thought Leadership to Make Competition Irrelevant

Liderança de Pensamento

Old-school marketing is functional. It's about manufacturing emotion to manipulate people, jumping straight into showcasing products, highlighting features, promoting benefits and talking price. New-school marketing is never about manipulation. It's about engaging people with your raison d'être. That's why purpose is at the heart of a complete and

Carolyn Tate • Conscious Marketing: How to Create an Awesome Business with a New Approach to Marketing

Write so that even someone new to your topic can comfortably follow your thinking and absorb your ideas.

Scott Stein • The Thought Leaders Practice: Do work you love with people you like the way you want

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Amarelo

Recommendation media is here. As a result, we’ll make fewer explicit choices (“these are my friends”) and more implicit choices (“this is where the algorithm recommends I should spend my attention”) about how, when, and why we consume content. In the near term, we may not notice much of a difference, but it’ll be fascinating to look back a few... See more

Michael Mignano • The End of Social Media

Crescer sem as redes sociais

for the essay

To put this into perspective, these rates mean that for most SMEs, you’d need a following in the tens of thousands for organic social media to generate meaningful results.

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O futuro das redes

Collapsing is a caving in of the shoulders and a slump forward.And it’s driven by an agenda. The hidden agenda of collapsing is “Love me”. We want people to love us and so we sell out our self respect and integrity. What we don’t know when we’re stuck in it is that this is profoundly unattractive. At its extremes it’s repulsive.Fundamentally,... See more

Tad Hargrave • collapse, posturing and composure - Marketing For Hippies

Lifespan (Half-Life) of Social Media Posts: Update for 2024 | ScottGraffius.com | Blog | Intersection of Project Leadership with Business and Technology

Scott M. Graffius scottgraffius.com