Ana Fragoso

@anapaulafragoso

Slow Marketing, Slow Business and how slow movement and conscious marketing can impact the way we market ourselves and do business, have been my research subject for 4 years now. I believe that consciousness and self knowledge are deeply connected to the way we build businesses and its totally possible to use it to have a business that thrives in the long term. I'll be curating content that inspires me to keep moving towards this reality, and proving that it's possible!

anafragoso.com

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Because, if we really listen with our focus on really, really understanding them, we’ll find out the truth of if it’s a fit or not. If it’s a fit, then working together is likely to be a joy that produces wonderful results for them and has them a raving fan – getting us lots of word of mouth.

Tad Hargrave • Seven Principles & Seven Practices on Empathy in Marketing - Marketing For Hippies

2016: Instagram algorithm total change

In July 2016 Instagram publicly stated that their algorithms were changing because people missed 70% of posts. The sequence of posts became determined by the following factors:

Likelihood that the content is interesting for users

Relationship with the user posting (whether you are relatives, friends or

Andrey Kozinskiy • How the Instagram Algorithm Works in 2024 and how to beat it?

Crescer sem as redes sociais

Data

I’ve come to think about AI’s role in my work in six parts, which correspond to the six parts of my workflow:

As a “second brain”

As a thought partner

As a first draft factory

As a first set of “eyes”

As a content multiplier

As a product manager

Katie Parrott • AI Turned Me Into a Content Agency of One

Tudo de IA

AI Phobia Is Just Fear That ‘Easier’ Equals ‘Cheating’

Katie Parrott every.to

Tudo de IA

Everyone” doesn’t have a newsletter already, even though that’s how it feels. (Truly hilarious from the vantage point of 2024.) It’s ok to do things your own way. Consistency matters and will buy you a lot of freedom to deviate when you feel like it. You should not only ignore the most common advice you get — to sell banner ads or sponsorships, to

Mundo da Newsletter

Because the fear conjured by marketing is ultimately an illusion, what such marketing promises to deliver is also an illusion. And because it can never deliver, using fear in marketing can never build loyalty, connection or trust. And when these precious things are absent in a society, we become dissociative, cynical, apathetic and unhappy souls,

Lynn Serafinn • The 7 Graces of Marketing: How to Heal Humanity and the Planet by Changing the Way We Sell

Recommendation media is here. As a result, we’ll make fewer explicit choices (“these are my friends”) and more implicit choices (“this is where the algorithm recommends I should spend my attention”) about how, when, and why we consume content. In the near term, we may not notice much of a difference, but it’ll be fascinating to look back a few... See more

Michael Mignano • The End of Social Media

Crescer sem as redes sociais

for the essay

In fact, it’s worse than that. There’s a deep shame about even having needs in the first place.Consequently, collapsing is a lack of self care because every ounce of our energy is being spent on doing whatever we think is most likely to get us the love of others. Collapse is based on a core feeling of not being enough and trying to do enough so... See more

Tad Hargrave • Seven Principles & Seven Practices on Empathy in Marketing - Marketing For Hippies

Andrey Kozinskiy • How the Instagram Algorithm Works in 2024 and how to beat it?

Katie Parrott • AI Turned Me Into a Content Agency of One

AI Phobia Is Just Fear That ‘Easier’ Equals ‘Cheating’

Lynn Serafinn • The 7 Graces of Marketing: How to Heal Humanity and the Planet by Changing the Way We Sell

Michael Mignano • The End of Social Media

Tad Hargrave • collapse, posturing and composure - Marketing For Hippies