Ana Fragoso

@anapaulafragoso

Slow Marketing, Slow Business and how slow movement and conscious marketing can impact the way we market ourselves and do business, have been my research subject for 4 years now. I believe that consciousness and self knowledge are deeply connected to the way we build businesses and its totally possible to use it to have a business that thrives in the long term. I'll be curating content that inspires me to keep moving towards this reality, and proving that it's possible!

anafragoso.com

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Thought leaders need to be brave because they serve up insights and opinions that aren’t always popular (but are almost always true),

Tom Marks • The Second-Best Business Book Ever Written: The Pursuit of Thought Leadership in Sales, Marketing, and Life

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Before you do any outreach you really want to think about your container. Before people find you, you want to ask yourself, “And what happens when they do?”

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Sendo empreendedora solo

The surest sign of a market for lemons is when everything for sale is garbage, and nobody has an incentive to put something up for sale that's not garbage, because they have no way to credibly signal their offerings aren't garbage, too.

Lars Doucet Dec 26 • AI: Markets for Lemons, and the Great Logging Off

A narrow niche, a strong point of view, and being findable in multiple places are the hallmarks of an authority position.

Drew McLellan • Sell with Authority: Own and Monetize Your Agency's Authority Position

the aim is simply the creation of new and interesting perspectives that grab the attention of clients and others.

Tim Prizeman • The Thought Leadership Manual

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Everyone” doesn’t have a newsletter already, even though that’s how it feels. (Truly hilarious from the vantage point of 2024.) It’s ok to do things your own way. Consistency matters and will buy you a lot of freedom to deviate when you feel like it. You should not only ignore the most common advice you get — to sell banner ads or sponsorships, to

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New social networks have typically struggled to monetize due to their small audience sizes, as they are unable to achieve the scale to make meaningful revenue from advertising. Paid communities, however, supply an engaged and paying audience, providing an alternative route to sustainability for independent social networks.

Subpixel Space • Come for the Network, Pay for the Tool

Crescer sem as redes sociais

the end of our extremely online era.

Tommy Dixon substack.com

Crescer sem as redes sociais

The 7 Graces of Marketing: How to Heal Humanity and the Planet by Changing the Way We Sell

Lynn Serafinn • 6 highlights

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Cover of The 7 Graces of Marketing: How to Heal Humanity and the Planet by Changing the Way We Sell

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