Agalia Tan
- If only people could write like they talk, they’d be better writers.
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Ad legend Bill Bernbach letter on creativity, written in 1947:
Dear ________:
Our agency is getting big. That’s something to be happy about. But it’s something to worry about, too, and I don’t mind telling you I’m damned worried. I’m worried that we’re going to fall into the trap of bigness, that we’re going to worship techniques instead of substance
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... See morePhilosopher John Macmurray explains one of the dilemmas of life:
"In imagination we feel sure that it would be lovely to live with a full and rich awareness of the world. But in practice sensitiveness hurts. It is not possible to develop the capacity to see beauty without developing also the capacity to see ugliness, for they are the same capacity.