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An inspiration engine for ideas
Hooked by Nir Eyal (Novato)
Ash Maurya • Running Lean
Go with the bite-sized, easy things that the person could do to accomplish the outcome.
Stephen Wendel • Designing for Behavior Change: Applying Psychology and Behavioral Economics
For example, individuals who have initiated a fitness program to address health issues are much more likely to sustain the change if they have some type of accountability mechanism. For some individuals, this is a personal trainer who monitors and measures their progress. For other individuals, this could be a friend or workout partner.
Jeffrey Hiatt • ADKAR: A Model for Change in Business, Government and our Community
Fogg posits that there are three ingredients required to initiate any and all behaviors: (1) the user must have sufficient motivation; (2) the user must have the ability to complete the desired action; and (3) a trigger must be present to activate the behavior.
Nir Eyal • Hooked: How to Build Habit-Forming Products
With Behavior Design, you don’t guess.
BJ PhD Fogg • Tiny Habits: The Small Changes That Change Everything
- YouTube
youtube.comTHE FRAMEWORK: • Identify the routine • Experiment with rewards • Isolate the cue • Have a plan
Charles Duhigg • The Power of Habit: Why We Do What We Do in Life and Business
BITS OF WORK
Nir Eyal • Hooked: How to Build Habit-Forming Products
every habit is made up of a cue, a routine, and a reward.