Tiny Habits: The Small Changes That Change Everything
You could approach a group change either as the Ringleader or the Ninja.
BJ PhD Fogg • Tiny Habits: The Small Changes That Change Everything
How to Change Together
BJ PhD Fogg • Tiny Habits: The Small Changes That Change Everything
So as behavior designers, we should design products and services to help everyone in a household change together.
BJ PhD Fogg • Tiny Habits: The Small Changes That Change Everything
To change that, you have four options as shown in the next graphic.
BJ PhD Fogg • Tiny Habits: The Small Changes That Change Everything
But which specific habits should you tackle first? The answer is so important, I’ll say it three times in different ways: Pick the easiest one. Pick the one you are most sure you can do. Pick the one that feels like no big deal.
BJ PhD Fogg • Tiny Habits: The Small Changes That Change Everything
The Behavior Change Masterplan My masterplan has three phases for disrupting unwanted habits.
BJ PhD Fogg • Tiny Habits: The Small Changes That Change Everything
Uphill Habits are those that require ongoing attention to maintain but are easy to stop—getting out of bed when your alarm goes off, going to the gym, or meditating daily. Downhill Habits are easy to maintain but difficult to stop—hitting snooze, swearing, watching YouTube. Freefall Habits are those habits like substance abuse that can be extremely
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EXERCISE #6: PRACTICE A SELF-INSIGHT SKILL
BJ PhD Fogg • Tiny Habits: The Small Changes That Change Everything
EXERCISE #5: PRACTICE A MINDSET SKILL