Jiun
@lobomedia
Jiun
@lobomedia
marketing must be a seduction, not an assault. It must not scream “hire me!” but must gently suggest “Here is some concrete evidence as to why you may want to get to know me better.” Marketing is truly about attracting clients—doing something that causes them to want to take the next step (such as telling you about their problems).
“… we make an extremely rigid division between work and play. You’re supposed to work in order to earn enough money, to give you sufficient leisure time for something entirely different called “having fun,” or “play.” And this is the most ridiculous division of things, because everything that we do – however tough it is, however strenuous – can be
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