Jiun
@lobomedia
Jiun
Gurwinder
4h
“Social media makes more sense when you view it as a place people go to perform rather than a place to communicate.”
— Morgan Housel
4h
“Social media makes more sense when you view it as a place people go to perform rather than a place to communicate.”
— Morgan Housel
substack.com • Home | Substack
complexity first, simplicity second
people say “keep it simple,” but most approach it backwards. they start from simple, then add on complexity without seeing the whole. that’s how you end up with frankenstein products: clean-looking components awkwardly stitched together, held in place by duct tape and wishful... See more
ryolu_x.commarketing must be a seduction, not an assault. It must not scream “hire me!” but must gently suggest “Here is some concrete evidence as to why you may want to get to know me better.” Marketing is truly about attracting clients—doing something that causes them to want to take the next step (such as telling you about their problems).
David H. Maister • Managing The Professional Service Firm
Almost anything that we are able to direct sustained attention at will begin to loop on itself and bloom.
To take a dark example, if you focus on your anxiety, the anxiety can begin to loop until you hyperventilate and get tunnel vision and become filled with nightmarish thoughts and feelings—a panic attack.
And you do the same thing with joy. If you... See more
To take a dark example, if you focus on your anxiety, the anxiety can begin to loop until you hyperventilate and get tunnel vision and become filled with nightmarish thoughts and feelings—a panic attack.
And you do the same thing with joy. If you... See more
Almost anything you give sustained attention to will begin to loop on itself and bloom
“… we make an extremely rigid division between work and play. You’re supposed to work in order to earn enough money, to give you sufficient leisure time for something entirely different called “having fun,” or “play.” And this is the most ridiculous division of things, because everything that we do – however tough it is, however strenuous – can be
... See more“To me, marketing is about values. This is a very complicated world, it’s a very noisy world. And we’re not going to get the chance to get people to remember much about us. No company is. So we have to be really clear on what we want them to know about us.” — Steve Jobs
blog.intercom.com • So You Want to Build a Brand? Here's What You Need to Understand. - Inside Intercom
Posting can be fun, entertaining, and even enlightening. But when we want to share a creative act we went deep into the void to create, we owe our work more than a post. We owe it a RELEASE.
A RELEASE is a richer and deeper expression of an idea. A release is not just the work, it’s anticipating the work. There’s an invitation to become part of it... See more
A RELEASE is a richer and deeper expression of an idea. A release is not just the work, it’s anticipating the work. There’s an invitation to become part of it... See more
Yancey Strickler • Do you post or do you RELEASE?
People read nonfiction to learn and to feel. My framework for ensuring a blog post accomplishes both is to start with a first draft that focuses on "novel" ideas.
A novel idea is one that's not just new to the reader, but also significant and not easily intuited. Think of it as new and worthwhile . I've identified five categories:
A novel idea is one that's not just new to the reader, but also significant and not easily intuited. Think of it as new and worthwhile . I've identified five categories:
- Counter-intuitive —
