content marketing vs world-building — kening zhu
content marketing vs world-building — kening zhu
keningzhu.com
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The long tail of the internet has provided a way for sovereign creators
and businesses to ‘
niche at scale
‘ in ways not possible at any other time in history, fostering unparalleled creativity and innovation;
The quality of an audience matters;
Being tiny is mighty;
Delighting the weird is a superpower;
When you build a business, you’re building a new
...
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André Chaperon
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Tiny Worlds: A Manifesto for Sovereign Creators—Attract, Build & Curate an Audience of True Fans
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introvert marketing for creative hermits — kening zhu
Kening Zhu
keningzhu.com
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Make Something to Learn More About What's Inside You
sublimeinternet.substack.com
sublimeinternet.substack.com
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