brand manifesto
by rob hardy · updated 16d ago
brand manifesto
- When I was a little girl, I always dreamed of growing up to satisfy user needs in a way that meets business goals for transformative outcomes
rob hardy added 16d ago
- A company is a cathedral built to shelter an idea that might be true.
from Tweet by Ben Orenstein
rob hardy added 16d ago
- if you don’t have a very specific enemy in your sights, you’re no where close to finding product market fit or growth.
bootstrapped = enemy must be company.
funded = enemy must be idea.from Tweet by ˗ˏˋ Jesse Hanley ˎˊ˗
rob hardy added 23d ago
“A principle isn’t a principle until it costs you something.” — Bill Bernbach
rob hardy added 1mo ago
from Tweet by Criminalsimpsons
rob hardy added 1mo ago
this is part of why i think many startups could benefit from a bold manifesto. helps break free from race to the bottom commodification, and re-position themselves in a more premium way.
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