Ana Fragoso

@anapaulafragoso

Slow Marketing, Slow Business and how slow movement and conscious marketing can impact the way we market ourselves and do business, have been my research subject for 4 years now. I believe that consciousness and self knowledge are deeply connected to the way we build businesses and its totally possible to use it to have a business that thrives in the long term. I'll be curating content that inspires me to keep moving towards this reality, and proving that it's possible!

anafragoso.com

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Notes from the Exit: Why I Left the Attention Economy

Joan Westenberg joanwestenberg.com

Thrive without social media

AI, on the other hand,feels like work . It’s like hiring your first employee. Yes, they will eventually make your life easier, but there’s a lot to be done before that happens—you have to think about what you want to delegate, find the right candidate, and onboard them into your organization. Something similar happens when you start using AI. You h... See more

Rhea Purohit • Why I Avoided AI—And How I Finally Embraced It

Everything AI

collapse, posturing and composure - Marketing For Hippies

Tad Hargrave marketingforhippies.com

to communicate well and non-coercive marketing

As consumers, we have the ultimate power and responsibility in this situation. When we change our consumption habits, businesses will change. When we no longer respond to the false needs and collapsed beliefs conjured by marketing, marketers will change. We are not helpless victims of the system. We are the system.

Lynn Serafinn • The 7 Graces of Marketing: How to Heal Humanity and the Planet by Changing the Way We Sell

Gina told me she was excited to see evidence of a shift in how creators build businesses they have more control over. These are “independent” creators—folks building their own platforms and communities. According to Gina, the research shows that there are 4 characteristics of this new way forward:1) Independent creators own their data rather than r... See more

Tara McMullin • The game is rigged (rethinking the creator economy)

In recommendation media, content is not distributed to networks of connected people as the primary means of distribution. Instead, the main mechanism for the distribution of content is through opaque, platform-defined algorithms that favor maximum attention and engagement from consumers. The exact type of attention these recommendations seek is alw... See more

Michael Mignano • The End of Social Media

Thrive without social media

Traffic-driving newsletters

A decade ago, most newsletters in the news world were built around the idea of driving traffic. When I asked colleagues why they wanted to launch a newsletter, they often said, “I want more traffic to my stories, so I thought a newsletter could help,” as though I had a million readers in my back pocket who were just itch... See more

Article

Newsletter World

What we need is realistic

digital and media literacy from frank confrontations and discussion.

Matt Klein • Unplugging Is Not the Solution You Want

Thrive without social media

Knowledge Work Is Dying—Here’s What Comes Next

Joe Hudson every.to

What makes us Human?