Ana Fragoso

@anapaulafragoso

Slow Marketing, Slow Business and how slow movement and conscious marketing can impact the way we market ourselves and do business, have been my research subject for 4 years now. I believe that consciousness and self knowledge are deeply connected to the way we build businesses and its totally possible to use it to have a business that thrives in the long term. I'll be curating content that inspires me to keep moving towards this reality, and proving that it's possible!

anafragoso.com

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Networking is the cultivating of mutually beneficial, give-and-take, win-win relationships.

Bob Burg • Endless Referrals, Third Edition

Hub Marketing

Lesson One : Newsletters will become like social networks.

ICYMI newsletter creator Lia Haberman has a hot take to start us off: She thinks newsletters will become more like social in 2025. (Just... without the trolls, bots, and flame wars.)

“By 2025, I think we'll see newsletters transition into being more like social networks. It’s going to be a r... See more

Caroline Forsey • 5 Marketing Experts Predict The Top Trends We'll See in 2025

Mundo da Newsletter

But as seen from the macro view, a diverse, bottom-up media ecosystem is in fact

not thriving

.

Instead, the inverse is happening.

Homogeneity is winning.

Matt Klein • The Creator Paradox: Cultural Stasis Amidst Creative Surplus

Crescer sem as redes sociais

How?- Study empathy- Make your business more welcoming- Acknowledge them for how hard and painful it feels for them to be going through their situation. Honour that. Respect that.- Slow down on giving advice.- Practice restating what you hear them say.- Get empathy: . If there’s an area of your life where you feel no one understands you, find someo... See more

Tad Hargrave • Seven Principles & Seven Practices on Empathy in Marketing - Marketing For Hippies

Newsletters and Alternative Trade Routes

Julian Lehr julian.digital

Mundo da Newsletter

slow marketing - Marketing For Hippies

Tad Hargrave marketingforhippies.com

Future of Marketing and Advertising and non-coercive marketing

The Creator Paradox: Cultural Stasis Amidst Creative Surplus

Matt Klein zine.kleinkleinklein.com

Crescer sem as redes sociais

Offline Matters

offline-matters.com

O futuro das redes

One more time: If you push people, they will push back to preserve their own autonomy – even if it means doing something that might hurt them.