Philipp Rimmler

@philrimmler

What brands have realized is, you can create a “halo effect” around this that drives revenue for your brand. People line up to buy the limited edition stuff, and if they don’t get it, they still buy something less exclusive because they have already decided that your brand is cool and desirable and they want to advocate.
from The evolution of Energy Marketing from Street Culture to Main Street by Reggie Casagrande
from Moodboard (Alex's version)
Marketing is about identifying and meeting human and social needs. One of the shortest good definitions of
marketing is “meeting needs profitably.”
Caring what other people think is human and often learning and getting feedback on how one can improve is key to success so not living in other people’s minds does not mean not listening to or caring what other people say or think.

It means stopping using their metrics and their rulers of success to rule the way we live our life.

If nobody was lookin... See more
from Exercising Belief.
“We should not forget that maybe not everybody only wants a camel cashmere turtleneck,” Olivier Rousteing remarked. Beyond the cyclical nature of fashion, Rousteing’s observation captured a mash-up of trends that has been solidifying into a durable aesthetic.
from The age of functional maximalism
Fashion
“Why isn’t it an app?” This argument feels like the make change from the inside. We know that’s not how the world works, but it’s hard to see that you’re in water as a fish.

But what’s hanging in the balance is the image-cultural environment of the future. One not dominated by a format monopoly.
from In Search of New Software Cultures
from Reggie James
Inspiration exists, but it has to find you working — Pablo Picasso
That sounds fine, wonderful — real nonsense. Do more. More nonsensical, more crazy, more machines, more breasts, penises, cunts, whatever — make them abound with nonsense. Try and tickle something inside you, your “weird humor.” You belong in the most secret part of you. Don’t worry about cool, make your own uncool. Make your own, your own world. I
... See more
from Do: Sol LeWitt’s Electrifying Letter of Advice on Self-Doubt, Overcoming Creative Block, and Being an Artist by Maria Popova
Too many people think the grass is greener somewhere else but grass is green where you water it, remember that.

from The evolution of Energy Marketing from Street Culture to Main Street by Reggie Casagrande

from Moodboard (Alex's version)

from Exercising Belief.

from The age of functional maximalism

from In Search of New Software Cultures

from Do: Sol LeWitt’s Electrifying Letter of Advice on Self-Doubt, Overcoming Creative Block, and Being an Artist by Maria Popova