Jesse Burkunk
@jburkunk
Strategist in media and culture, a kind of chef, collector of adventurous music and good recipes. Plays music machines and cycles long distances for fun.
Jesse Burkunk
instagram.com
- A brand is not a logo. A brand is not a corporate identity system. It’s a person’s gut feeling about a product, service, or company. Because it depends on others for its existence, it must become a guarantee of trustworthy behavior. Good branding makes business integral to society and creates opportunity for everyone, from the chief executive to th... See more
from The Brand Gap: How to Bridge the Distance Between Business Strategy and Design by Marty Neumier
- Lacto-fermentation is much more than a dietary contribution, it is a physical awareness of the life which crosses us and it is also a way: that of food.
from Tenzo note #2: the habitat of billions of beings
- There are four factors that contribute to a sense of community: membership, influence, integration/fulfillment of needs, and shared emotional connection.
from The Business of Belonging: How to Make Community your Competitive Advantage by David Spinks
- To paraphrase Marx, we might hunt for jobs on LinkedIn in the morning, fish for compliments on Instagram in the afternoon, criticize each other on Twitter after dinner, and be as lascivious as we like on Tinder in the late evening, without letting any of these identities define us... Nevertheless, something is lost in this fractionalization o... See more
from People are the New Platforms by David Phelps
- The fundamental message of marketing must change from "we want your money" to "we share your interests".
from WHAT WOULD GOOGLE DO by Jeff Jarvis
- we’ve turned everything in life into a giant popularity contest–everything you say, everything you experience, everything you see, and even everything you feel–is a product of a giant worldwide counter of likes and follows. It’s a planet-wide exercise in objective convergence, a giant narcissism amplifier that cynically assumes that competing for m... See more
from About
- As J. Jennifer Matthews puts it, in her book Radically Condensed Instructions for Being Just as You Are, “we cannot get anything out of life. There is no outside where we could take this thing to. There is no little pocket situated outside of life” to which you could take “life’s provisions and squirrel them away.” Spending your days trying to get ... See more
- Digital Minimalism: A philosophy of technology use in which you focus your online time on a small number of carefully selected and optimized activities that strongly support things you value, and then happily miss out on everything else.
from Digital Minimalism: Choosing a Focused Life in a Noisy World by Cal Newport