• Memes are units of cultural imitation


• We absorb memes that seem to work and fit with our prior memes


• When we absorb a meme, it gets expressed in our behavior


• When we express a meme, other people see it and might copy it


• Memes evolve through mutation and natural selection just like genes do


• People resist memes that don’t fit into their existing network

... See more

There’s something in bookmarked tweets that makes them feel special while establishing a weird relationship between the OP (or OT?) and the engaging profiles.

Hitting the bookmark icon makes a tweet more special, as it’s being sent to a private, personal folder, waiting to be reminded or revisited. The anonymity of bookmarkers adds depth to a tweet,... See more

Lana, Taylor and anti-institutional realignment

Recently, I watched the Grammys and learned more about Lana Del Rey. I had no idea she was friendly with Taylor Swift, or that she and Taylor shared the same producer. These women have been pop stars for over a decade: Taylor the establishment good girl; Lana, the anti-establishment shock and awe “othe... See more