on doing work that matters

More and more it seems to me that about the best thing in life is to have a piece of work worth doing and then to do it well.

If everyone is busy making everything,

how can anyone perfect anything?

We start to confuse convenience with joy.

Abundance with choice.

Designing something requires focus.

The first thing we ask is:

What do we want people to feel?

Delight.

Surprise.

Love.

Connection.

Then we begin to craft around our intention.

It takes time.

There are a thousand no’s for ever... See more

Why do furniture designers keep designing new chairs? We know it's not to solve the problem of "sitting." The chair is simply the medium. The true goal is something bigger: to inspire, to broaden our understanding of what's possible, or express something unique about what it means to be alive today.

In times like these, we are all in the process of transformation, and so is the world around us. The Great Work, the magnum opus, is the work we are all engaged in, whether we know it or not. The Great Work is the reassembling of the tiny shards of light into which the universe was shattered at the Creation. Every story we tell, every poem we write... See more

The importance of getting your problem statement right first time founders often conflate the macro problem with the micro problem I see startups who say that their problem statements are; - we would need six globes to cover our emissions - under representation of X in Y -… Show more