on doing work that matters

Taste requires originality. It invokes an aspirational authenticity. Writer George Saunders calls this “achieving the iconic space,” and it’s what he’s after when he meets his creative writing students. “They arrive already wonderful. What we try to do over the next three years is help them achieve what I call their “iconic space” — the place from ... See more

The importance of getting your problem statement right first time founders often conflate the macro problem with the micro problem I see startups who say that their problem statements are; - we would need six globes to cover our emissions - under representation of X in Y -… Show more

What makes work good is time to read, think, slow down, and create a rich inner life. In other words, good work comes from slowing the fuck down and trusting that good ideas will come through if we give ourselves enough time and space to see them.

If everyone is busy making everything,

how can anyone perfect anything?

We start to confuse convenience with joy.

Abundance with choice.

Designing something requires focus.

The first thing we ask is:

What do we want people to feel?

Delight.

Surprise.

Love.

Connection.

Then we begin to craft around our intention.

It takes time.

There are a thousand no’s for ever... See more

Why do furniture designers keep designing new chairs? We know it's not to solve the problem of "sitting." The chair is simply the medium. The true goal is something bigger: to inspire, to broaden our understanding of what's possible, or express something unique about what it means to be alive today.

Rebecca Solnit - “underneath the task of writing a particular piece is the general one of making a self who can make the work you are meant to make.” https://t.co/hfVXl0yIp2