Resonance
by Brandy Cerne · updated 7mo ago
Resonance
by Brandy Cerne · updated 7mo ago
Brandy Cerne added 7mo ago
Brandy Cerne added 7mo ago
Brandy Cerne added 10mo ago
Brandy Cerne added 10mo ago
Brandy Cerne added 1y ago
Brandy Cerne added 1y ago
Brand sustainability comes down to two things: relevance and differentiation. Something either affects a brand's relevance; is it meaningful to my life today? And its differentiation; is it unique and can I identify that uniqueness? Everything falls into one of those two buckets as it relates to brand. The goal is to be high
... See moreBrandy Cerne added 1y ago
Brandy Cerne added 1y ago