Neuroscience

neural pathways we don’t use die off over time. What makes our brains hold on to these pathways — and create more — is not simply repeating the same things we’ve learned over and over again, but continually taking on difficult problems.

Just over a year ago, on a visit to one of the world’s most prestigious research institutes, I challenged researchers there to account for intelligent human behaviour without reference to any aspect of the IP metaphor. They couldn’t do it