Chris Wilson
@chriswilson
Chris Wilson
Reasons for procrastination
boredom
frustration
difficulty level
unstructured/ambiguous goal
lack of personal meaning
lack of intrinsic reward
A brand is always answering two questions. The first one internally facing: What do we believe? The second, externally: How do we behave? You must remain authentic to yourself, your core values, and what you stand for. If you’re not, people will sniff you out. But your brand must maintain cultural congruence — remaining relevant to the times, alway... See more
Brian Collins • 101 Design Rules
If there’s one metric that matters to all executives, it’s revenue. The amount of money the company is generating is core to it being able to do pretty much everything else. Revenue is an impact metric. It is a high-level measure of business health. Other impact level metrics include Net Promoter Score (NPS), customer retention rate and many others
... See moreJeff Gothelf • Execs Care About Revenue. How Do We Get Them to Care About Outcomes?
People don’t want to be strong-armed. They don’t want to be forced to change.
You don’t want to persuade them from a posture of desperation. You want to present facts and observations, and in doing so, help them see the cost of continuing down the path they're on.