Dr. Chi-Hua Wang

@chihuawang

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Work backwards from the emotion you're trying to create in the reader. Then let the structure follow.

要以想達成讀者的情緒為起點！

滿有道理，但不知道怎麼做到

feasible. The process starts by writing out the obvious steps a user would normally take to complete the action. Make it detailed. List each physical and mental piece of work that’s required,

Stephen Wendel • Designing for Behavior Change: Applying Psychology and Behavioral Economics

Develop Book Writing Habits

要建立feasible的系統，要把內容與步驟很具體的寫出來

One executive suggests a discipline — putting down first what you want the reader to do, next the three most important things the reader needs to understand to take that action, then starting to write. When you’re done, he suggests asking

Kenneth Roman • Writing That Works

Prolific Writing Tricks and

一件讓讀者要採取的行動

加上三個讀者需要理解的概念

很不錯的寫作策略！

When I have a piece of writing in mind, what I have, in fact, is a mental bucket: an attractor for and generator of thought. It’s like a thematic gravity well, a magnet for what would otherwise be a mess of iron filings. I’ll read books differently and listen differently in conversations. In particular, I’ll remember everything better; everything... See more