updated 1mo ago
Why Niche New Media Is the Future for Brands
- While stepping into new platforms and niche digital communities is a long-term game, the initial focus shouldn’t be on direct conversions. Instead, the immediate KPIs should centre on building brand affinity, engagement, and traffic. In other words, these early efforts are vital for laying the foundation, fostering a community, and ultimately drivi... See more
from Why Niche New Media Is the Future for Brands by SOTA
Agalia Tan added 1mo ago