Ana Fragoso

@anapaulafragoso

Slow Marketing, Slow Business and how slow movement and conscious marketing can impact the way we market ourselves and do business, have been my research subject for 4 years now. I believe that consciousness and self knowledge are deeply connected to the way we build businesses and its totally possible to use it to have a business that thrives in the long term. I'll be curating content that inspires me to keep moving towards this reality, and proving that it's possible!

anafragoso.com

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AI as interlocutor. As the thing that helps you understand what you’ve already noticed, or points you toward resources you didn’t know existed.

The 1970s math teachers who adapted to calculators didn’t ban the technology or embrace it uncritically. They asked: What does this tool make possible, and what does it make too easy? Then they restructured... See more

Brain Rot, Bible Study, and the Bot in Between

Tudo de IA

The future of the internet is likely smaller communities, with a focus on curated experiences

Andrew Melnizek theverge.com

Crescer sem as redes sociais

The Slow Web

Timely not real-time. Rhythm not random. Moderation not excess. Knowledge not information.

Jack Cheng • The Slow Web

Crescer sem as redes sociais

Eight cognitive biases social media takes advantage of

Point of view is you explaining what you do and why you do it the way you do it. It’s you explaining what your approach is and why you think it will work.

O futuro das redes and Sendo empreendedora solo

Because marketing is the selling of ideas, and ideas create feelings, and feelings impel people to take action, marketing is extremely powerful.

Lynn Serafinn • The 7 Graces of Marketing: How to Heal Humanity and the Planet by Changing the Way We Sell

It’s not enough to define the problem or issue; thought leadership should guide the reader.

Paul M. Kaplan • Essentials of Thought Leadership and Content Marketing: Boost Your Brand, Increase Your Market Share, and Generate Qualified Leads

Liderança de Pensamento

Since a platform is in control of what content gets served to who and when, there’s no expectation that a creator’s social network is guaranteed to see their content. Therefore, platforms can also choose what not to program, and there’s little creators can do or say to counteract this. Long gone are the days where a creator can complain about being... See more

Michael Mignano • The End of Social Media

Crescer sem as redes sociais

for the essay

Ryan Law’s five traits of good thought leadership:

Personal: Everything we share in thought leadership has to, in some way, come from you and be uniquely yours. It has to be a product of the experiences you've had, the lessons you've learned, the problems you've solved, and the people and network you have built up.
Credible: It isn't enough just to

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