Ana Fragoso

@anapaulafragoso

Slow Marketing, Slow Business and how slow movement and conscious marketing can impact the way we market ourselves and do business, have been my research subject for 4 years now. I believe that consciousness and self knowledge are deeply connected to the way we build businesses and its totally possible to use it to have a business that thrives in the long term. I'll be curating content that inspires me to keep moving towards this reality, and proving that it's possible!

anafragoso.com

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The internet stage is more crowded. Attention is more expensive. Making one's voice heard has gotten harder. The good days of cheap Facebook ads are behind us. Turning users into contributors and advocates is a hard-to-crack but high-rewards marketing strategy. Community is the new Moat.

Ariel Renous • The Future of Social

O futuro das redes

Much of the mainstream business world is full of posturing. Most of the holistic and conscious world is full of collapsing.So many people though, seem to try to find a middle ground between collapsing and posturing. I want to suggest that the answer isn’t in the middle. It’s above. If you can imagine collapsing and posturing as end points on a... See more

Tad Hargrave • collapse, posturing and composure - Marketing For Hippies

The future of the internet that most excites me is also, in many ways, a snapshot of its past. It’s a place where the Neil Gaimans of the world don’t need to feed their thoughts into an engagement engine, but can instead put out a virtual shingle on their own small patch of cyberspace and attract and build a more intimate community of like-minded... See more

Brad Borland • Neil Gaiman's Radical Vision for the Future of the Internet - Cal Newport

Crescer sem as redes sociais

The future of the internet is likely smaller communities, with a focus on curated experiences

Andrew Melnizek theverge.com

Crescer sem as redes sociais

Composure isn’t confidence as much as comfort in our own skin. We’re not leaning forward or back, we’re sitting up straight and comfortably inside of ourselves. This is the ground of win/win. We are committed to everybody’s needs being met – including our own.

Tad Hargrave • collapse, posturing and composure - Marketing For Hippies

In this new paradigm, the question becomes less about what AI can do and more about how we choose to use it, what we allow it to replace, and what we choose to preserve as uniquely human.

Katie Parrott • The Past: A Brief History of Knowledge Work

Tudo de IA

What we once loved about these platforms is how people shared their everyday descriptions of life, love, family, and curiosity.

The Prescription Economy

Crescer sem as redes sociais

Understandably, to many of us, the idea that marketing could possibly be a connective, or even spiritual, activity seems pretty outlandish. In fact, marketing often seems to be the very antithesis of spirituality. But this is only because most marketing we see has been created from a place of Disconnection--from Self, others, our businesses and the

Lynn Serafinn • The 7 Graces of Marketing: How to Heal Humanity and the Planet by Changing the Way We Sell

When people feel safe around and understood by you they will tell you the truth about what’s ailing them which will allow you to make a better diagnosis which will mean you produce better results for them which will leave them more happy and telling more people about how great you are.

Ariel Renous • The Future of Social

Tad Hargrave • collapse, posturing and composure - Marketing For Hippies

Brad Borland • Neil Gaiman's Radical Vision for the Future of the Internet - Cal Newport

The future of the internet is likely smaller communities, with a focus on curated experiences

Tad Hargrave • collapse, posturing and composure - Marketing For Hippies

Katie Parrott • The Past: A Brief History of Knowledge Work

The Prescription Economy

Lynn Serafinn • The 7 Graces of Marketing: How to Heal Humanity and the Planet by Changing the Way We Sell

Tad Hargrave • Seven Principles & Seven Practices on Empathy in Marketing - Marketing For Hippies