Agalia Tan

The internet is a dialogic space. There is no consensus, no cascading of a single point of view. There is no order.

The process of reducing a briefing requires great courage, rigor and repertoire.

You have to make brave choices and say a thousand times more No’s than Yes’s.You have to respond rigorously to the problem that you’re trying to solve.You have to have a vast repertoire of references in and outside Advertising in order to get to fresh thinking - and... See more

There’s a difference between an AI agent and an AI copilot . Language matters. The latter implies more of human augmentation, rather than human obfuscation. I imagine copilots and augmentation will be more palatable to people. (This will be especially true as we adjust to the reality of software doing work for us .)

The irony of organizing your life around mistake-avoidance is that, rather than making you feel calmer, it keeps you in an anxious state, ratcheting up the stakes of your life until you’re moving through it like you would a decision tree, each notable occurrence redirecting you toward a different destination. We’re meant to be. Wait no, we’re... See more

this is the heart of philosophy, all else is commentary 🧐 https://t.co/7uu4B9YhpH