Thibault

The formula of {OLD NEED THAT PEOPLE ALWAYS HAD} + {NEW TECH/NEW MEDIUM/NEW GENERATION} is the sweet spot.

Today, one person can build a focused product for a very specific group and make the math work.

1. A tool for dental consultants in Iowa

2. A helper for t-shirt entrepreneurs doing $5M-10M/year.

3. An app for single moms in North Dakota looking to become entrepreneurs.

The liberating arts are:

• Logic : how to derive truth from known facts


• Statistics : how to understand the implications of data


• Rhetoric : how to persuade, and spot persuasion tactics


• Research : how to gather information on an unknown subject


• (Practical) Psychology : how to discern and understand the true motives of others


• Investment : how to manage

... See more

where do the odds tilt for me?

where do i hit like ichiro in his zone?

where do i suck oxygen out of the room just by being me?

because if you can’t answer that, you’re probably spending your best energy in arenas where the game is stacked against you.

They're worried about job security; you're worried about which of your seven revenue streams to focus on. You're playing different games with different rules on the same board.

The 20% Highlighting Rule: Highlight and underline very selectively—ideally no more than 10-20% of the text. Focused highlighting forces you to evaluate and prioritize information, combating mental laziness.

the uncomfortable truth is people don't switch products because they're rational. they switch because they're emotional .

The best progression to follow going into a future of AI would be this:

• Build an audience as a free and high leverage traffic source

• Become an authority in your interests or expertise

• Start with a "personal system" digital product that you can test fast

• Persist and iterate until you reach $100,000+

• Then, since you have so much data and... See more