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These companies pioneered a new style of “bottom-up” growth, where individual contributors seeded a product’s adoption within a customer company.
Andrew Chen • The Cold Start Problem: How to Start and Scale Network Effects

No mercado de casamento vitoriano, os homens julgavam e escolhiam. Nos desfiles do mercado da beleza, os homens julgam e escolhem.
Naomi Wolf • O mito da beleza: Como as imagens de beleza são usadas contra as mulheres (Portuguese Edition)
you should definitely avoid on the first date…or the second…or the third.
Lisa Johnson Mandell • Become Your Own Matchmaker: 8 Easy Steps for Attracting Your Perfect Mate
we invite them into the most intimate areas of our lives.
Scott Galloway • The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google
Li Jin • Zoom Bachelorette, Minimum Viable Shows, and the nature of celebrity in quarantine
In the online dating world—scratch that—in the dating world, guys are completely irrelevant. They just show up wherever the girls are. However, women want a good experience. Unfortunately, online dating—scratch that—dating can be a brutal experience for women. It’s especially harsh in the online world. Women are constantly bombarded with unwanted
... See moreCliff Lerner • Explosive Growth: A Few Things I Learned While Growing My Startup To 100 Million Users & Losing $78 Million
The classifieds-based design created a poor product experience since the popular members—particularly women—would become overwhelmed with a large number of messages, and they would struggle to reply.
Andrew Chen • The Cold Start Problem: How to Start and Scale Network Effects
By sending a team of people out to attend craft fairs all around the country and meet with prospective sellers to bring onto the site and with their customers, Etsy discovered the network power of “Stitch ’n Bitch” groups, comprised of feminist crafters who were a key force in the growth of the craft movement. Etsy smartly singled out influential
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