Product with Attitude
@productattitude
Product with Attitude
When Alan Cooper introduced personas back in the 90s, they were groundbreaking. They gave teams a shared language to understand their users.
But that was before:
Massive behavioral datasets
Real-time user segmentation
AI-powered pattern recognition
Dynamic feedback loops
Today, personas don’t capture reality, they capture our fondness for simpler times.
... See more
Product demo(s) grounded in product's key messages
Martina Lauchengco • Loved: How to Rethink Marketing for Tech Products (Silicon Valley Product Group)
Product managers bring the business context—they help teams ensure that the products they are building are viable for the business. They ensure that the business that supports the product will survive over time, allowing the team to further satisfy customers’ needs. Designers bring visual, interactive, and systems-design chops that help to ensure t
... See moreTeresa Torres • Continuous Discovery Habits: Discover Products that Create Customer Value and Business Value
Julie Zhuo on accelerating your career, impostor syndrome, writing, building product sense, using intuition vs. data, hiring designers, and moving into management
Julie Zhuoopen.spotify.com
How Substack Works (in 4 words)
The Mom Test is a set of simple rules for crafting good questions that even your mom can't lie to you about.