Mo Shafieeha

No doubt the taste system is involved in feeding us nutrients to sustain our lives - we're attracted to the nutrients we need and we're deterred from the ones we don't. Even if your brain doesn't get stimulated by water, certain parts of your brain get the entire behavioral stimulus.

Clarity of purpose Summarizes the company’s business on the back of a business card. Large markets Address existing markets poised for rapid growth or change. A market on the path to a $1B potential allows for error and time for real margins to develop. Rich customers Target customers who will move fast and pay a premium for a unique offering.... See more

Web3 will offer new and optimized ways to enable, recognize, and reward social capital. Due to its decentralized nature, proof-of-X will not be determined by a single centralized platform or middle-man but can be negotiated and defined differently by every bespoke community.

Instructing respondents Practice shows it's worth reminding users about the upcoming interview. Calendly lets us reschedule with ease - a respondent simply follows a link from the invite and chooses another time.

In today's world, startups face greater challenges than ever in being truthful. We live in a massive reality distortion bubble fueled by yield-chasing capital inflows into technology. To tell the truth, we must accept risks, unresolved problems, and mistakes. Most company failures are caused by teams, not individuals, making it even harder to tell... See more

Entrepreneurial Strategy There are four things an entrepreneur needs: a good idea, a good team, a good product, and a good business model. Interviewing customers, assessing the market, building a MVP, and iterating are all tactics. In the long run, how do we dominate a significant market? In the short term, entrepreneurs tend to focus on a large... See more