Melanie Levitin

people don’t buy products when they understand them. they buy products when they feel understood.

In parrhesia, the speaker uses his freedom and chooses frankness instead of persuasion, truth instead of falsehood or silence, the risk of death instead of life and security, criticism instead of flattery, and moral duty instead of self-interest and moral apathy

“You never know what worse luck your bad luck has saved you from."

— Cormac McCarthy