Lauren Crichton

When I have a piece of writing in mind, what I have, in fact, is a mental bucket: an attractor for and generator of thought. It’s like a thematic gravity well, a magnet for what would otherwise be a mess of iron filings. I’ll read books differently and listen differently in conversations. In particular I’ll remember everything better; everything wi... See more

Here are the six new rules of engagement—for politicians, broadcasters, and all aspiring experts, decision-makers, and leaders.

1. You gain more trust when seated, not standing.


2. Don’t speak at people—speak with them.


3. An informal tone is more persuasive now. Even leaders must adjust to this.


4. Conversations have more influence than speeches.


5. Spontaneous comm

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