Craft versus
Well, most things.
Craft versus
The weight of what we make matters.
Creative people are restless souls, forever chasing the horizon until they’ve made something substantial. We spend our lives crafting weighted blankets for ourselves—something heavy enough to anchor our ambition and quiet our minds.
Weight is tangible in the physical world—a place we should care about and create m... See more
Creative people are restless souls, forever chasing the horizon until they’ve made something substantial. We spend our lives crafting weighted blankets for ourselves—something heavy enough to anchor our ambition and quiet our minds.
Weight is tangible in the physical world—a place we should care about and create m... See more
Anu Atluru • Make Something Heavy
“I have come to understand that the muscle of the imagination is strengthened through resistance, discipline, and order. These institutional bonds ultimately become a form of liberation where our dreams, alert and concentrated, can find their focus and run truly free.”
Nick Cave, The Red Hand Files
Creating art is…
“A universal way to send messages
between each other and through time.”
— Rick Rubin, The Creative Act
“This is a very radical job this dealing with the ideas you get if you are an artist and take your job seriously, this shaping a vision into the medium of words. It’s what I like best to do in the world, and craft is what I like to talk about when I talk about writing […]
Ursula K. Le Guin — ‘The Question I Get Asked Most Often’
“Art is craft: all art is always and essentially a work of craft: but in the true work of art, before the craft and after it, is some essential, durable core of being, which is what the craft works on, and shows, and sets free. The statue in the stone. How does that artist find that, see it, before it’s visible. That is a real question.”
Ursula K. L
Annie
Patrick Collison on Stripe:
“My intuition is that more of Stripe success than one would think is down to the fact that people like beautiful things and for rational reasons.
Because, what does a beautiful thing tell you? It tells you the person who made it really cared, and you can observe some superficial details, but probably they didn’t only ... See more
Craft is the new "growth hack".
Investing in craft, means you invest in quality of the experience, and that benefits in all of areas of the business.
People talk about you. People want your product. Sales is easier. You create customer champions. Retention is higher.