what's going on?

The Instagram Reels about how to dress for your body type and the endless online shopping are junk food for your anxious mind to chew on—they work because they feel immediately satisfying but are unsustaining in the long-run. You can chase those little highs forever, build a closet packed with technically flattering and stylish clothes and still be... See more

This isn't about bad strategists or failed campaigns. This is systemic. The entire apparatus of

commercial strategy - how we think, how we work, what we optimise for - was built for a world that no

longer exists.We're practicing 20th-century strategy in a 21st-century reality. Using industrial logic to

navigate post-industrial complexity. Applying... See more

“We are told we are saving time through the products of the appistocracy and yet we have no time. They’ve hollowed out the malls, stores and other public spaces – even ourselves, as we spend more time alone. Call it the hollowgarchy.”

Maybe the true challenge of our time isn’t deciding whether to have children, but rediscovering how to live together, creating networks of care that support us through life’s inevitable vulnerabilities.

Our social and political divides aren’t just about income brackets or political parties, but about fundamentally different lived realities operating in parallel. A divide that is harder to measure; it must be experienced.

We are so burned out by our data-heavy, screen-based, supposedly friction-free lives that we no longer have the time or energy to engage in the kind of small, unfabulous, mundane, place-based friendships or acquaintance-ships that have nourished and sustained humans for literal centuries.

In their view, U.S. foreign policy is largely the servant of corporate interests—the military-industrial complex, energy companies, and “major corporations, banks, investment firms, ... and policy-oriented intellectuals who do the bidding of those who own and manage the private empires that govern most aspects of our lives.”

I don’t have any answers because I don’t think there are any. But I’m fond of Margaret Wheatley’s framing of creating “islands of sanity,” which a kind reader reminded me of in the lovely comments of my last post. These islands are crucially not places of retreat, but rather of contribution — hyperlocal, small in scale, yet deeply meaningful. To... See more