taste and creating a point of view
When it comes to business and careers, the more interesting people will succeed and capture more upside than ever before.
Because the uninteresting ones will get commoditized (hello 🤖).
And by interesting I mean being capable of analyzing, deciding, and executing in a way few others can.
Generating more unique ideas, understanding complex things fast
... See moreElena added 7mo
And why shouldn’t we mix it up? Why shouldn’t writers follow their obsessions and interests and strange ideas? The result is almost always going to be more memorable than an unthinking devotion to plot beats and character arcs.
Lincoln Michel • Your Novel Should Be More Like Moby-Dick
Elena added 8mo
Being a creative means embracing the urge to put more of yourself—your identity, personality, and unique way of seeing—into the world, whether it be the way you make your breakfast in the morning or your trick for getting through your morning commute, or the themes that keep coming up among the thousands of photos in your camera roll. When we confo... See more
Spencer Chang • field notes on being a creative [pt. 1]
Elena added 8mo
We are in an age of noise.
The frameworks that got us here, of jobs-to-be-done or product-market fit, will be insufficient going forward. For founders to have extraordinary outcomes, they will have to find alpha in markets that aren’t easily understood.
Which is to say, technology alone won’t be enough. The other essential ingredient will be taste.... See more
The frameworks that got us here, of jobs-to-be-done or product-market fit, will be insufficient going forward. For founders to have extraordinary outcomes, they will have to find alpha in markets that aren’t easily understood.
Which is to say, technology alone won’t be enough. The other essential ingredient will be taste.... See more
Evan Armstrong • Want to Build? Technical Excellence Won’t Be Enough.
Elena added 8mo
attention + curation = taste
Elena added 8mo
Simone Stolzoff • Tweet
Elena added 8mo
"It's not what a movie is about, it's how it is about it." - Roger Ebert
applies to every creative project
Elena added 8mo
Taste is easily defined as the ability to discriminate between the valuable and the expandable. It’s another word for Good Judgment. When you decide whether to eat sushi or calamari for dinner, you're in fact erecting a hierarchy of value, and passing judgment according to said hierarchy. If you choose sushi, that is because you've deemed it best f... See more
Alpha • On Founder Taste
Elena added 8mo
Research shows that intuition originates in the nonverbal regions of our brain, particularly the basal ganglia and anterior cingulate cortex. These regions process patterns outside of our conscious awareness.
When we try to put intuitive insights into words, we often end up with rationalization rather than explanation. The verbal parts of our brain,... See more
When we try to put intuitive insights into words, we often end up with rationalization rather than explanation. The verbal parts of our brain,... See more
George Sudarkoff • Stop Analyzing Your Gut Feelings: A Counter-intuitive Guide to Better Leadership
Elena added 8d
One of my (many) contrarian beliefs is that we do not have strong enough preferences. We often blame social media or the speed of information as the reason why we’re easily distracted, but the real reason behind our inability to focus has less to do with the sheer quantity of media and more to do with our laziness when it comes to distinguishing wh... See more
Elena added 5mo