taste and creating a point of view
So, there’s the trick. The path to taste is really as simple as writing a little plus and minus in the margin more often. If we apply this to digital space, we can turn them from an overwhelming and chaotic bombardment into a steady stream of things we find beautiful, that in turn, can define our tastes. For me, Are.na is a space for this kind of c... See more
Brie Wolfson • Notes on “Taste”
Taste is easily defined as the ability to discriminate between the valuable and the expandable. It’s another word for Good Judgment. When you decide whether to eat sushi or calamari for dinner, you're in fact erecting a hierarchy of value, and passing judgment according to said hierarchy. If you choose sushi, that is because you've deemed it best f... See more
Alpha • On Founder Taste
The fastest decisions I’ve ever made are ones where I was confident in my taste; the slowest decisions I’ve made (or have yet to make) are ones where I question it. (And the latter tends to be a symptom of trying to overintellectualize my taste, to compare it to others’ taste, to judge my own taste — which defeats its purpose.)
One of my (many) contrarian beliefs is that we do not have strong enough preferences. We often blame social media or the speed of information as the reason why we’re easily distracted, but the real reason behind our inability to focus has less to do with the sheer quantity of media and more to do with our laziness when it comes to distinguishing wh... See more
We are in an age of noise.
The frameworks that got us here, of jobs-to-be-done or product-market fit, will be insufficient going forward. For founders to have extraordinary outcomes, they will have to find alpha in markets that aren’t easily understood.
Which is to say, technology alone won’t be enough. The other essential ingredient will be taste.... See more
The frameworks that got us here, of jobs-to-be-done or product-market fit, will be insufficient going forward. For founders to have extraordinary outcomes, they will have to find alpha in markets that aren’t easily understood.
Which is to say, technology alone won’t be enough. The other essential ingredient will be taste.... See more
Evan Armstrong • Want to Build? Technical Excellence Won’t Be Enough.
Being a creative means embracing the urge to put more of yourself—your identity, personality, and unique way of seeing—into the world, whether it be the way you make your breakfast in the morning or your trick for getting through your morning commute, or the themes that keep coming up among the thousands of photos in your camera roll. When we confo... See more
Spencer Chang • field notes on being a creative [pt. 1]
Research shows that intuition originates in the nonverbal regions of our brain, particularly the basal ganglia and anterior cingulate cortex. These regions process patterns outside of our conscious awareness.
When we try to put intuitive insights into words, we often end up with rationalization rather than explanation. The verbal parts of our brain,... See more
When we try to put intuitive insights into words, we often end up with rationalization rather than explanation. The verbal parts of our brain,... See more
George Sudarkoff • Stop Analyzing Your Gut Feelings: A Counter-intuitive Guide to Better Leadership
When it comes to business and careers, the more interesting people will succeed and capture more upside than ever before.
Because the uninteresting ones will get commoditized (hello 🤖).
And by interesting I mean being capable of analyzing, deciding, and executing in a way few others can.
Generating more unique ideas, understanding complex things fast
... See more