The 3 W's of Business:
What - is the problem you are solving?
Who - is the customer that needs this?
Where - are they so you can market to them?
That's it.
You need 2 types of people to keep early-stage startups from stagnating:
- someone who’ll shamelessly sell the product before it’s fully ready to be sold
- someone who’s embarrassed by this and will push to improve the product faster