Social Media

A decade of reporters working for Twitter’s algorithm while their bosses desperately tried to work for Facebook and Google did not result in stable business, happy reporters, or even satisfied audiences. Instead, the platform era hollowed out journalism, destroyed trust across the board, and resulted in a lot of shitty, boring work. It was a mistak... See more

Gotta say, it feels like we missed an opportunity to reinvent social. Can you tell them apart?

social media will never be the impetus for real social change. He compared Twitter unfavorably to the civil rights movement. The Woolworth’s lunch counter protesters had strong social ties with each other; social media, on the other hand, breeds weak ties. Meaningful change comes from strong ties, very little is achieved through weak ones.

Ben Smith, who ran BuzzFeed News during the height of the Twitter era, describes the moment in simple terms. The platform “was a kind of central, essentially elite conversation where political and tech leaders and journalists and activists and others talked to one another,” he says. “It was never complete or ‘real life,’ but it was actually a more ... See more

Social as a model works when people have about as much to offer as they want to receive along a given axis. But no trait is distributed uniformly; there are are outliers in the nice-to-look-at, nice-to-listen-to, nice-to-read, nice-to-get-stock-tips from axes, there's a population that can offer a respectable performance with these traits, and ther... See more