Relating with social media

It’s hard to break away when everyone else is going in one direction.

We’re at an inflection point.

The tide is turning in the conversation around digital growth and social media. We’re tired of losing months of the year to our phones, of producing content for content’s sake, of trying to keep up with platforms that demand more and give back less. We’re thinking critically about the way we spend our days and lives... See more

And so we get on the Facebook merry-go-round, boosting our posts, counting our followers, and creating ever more content in the hope of being noticed. There are so many other ways to make an impact and earn trust. Much of what we take for granted in our marketing toolbox was considered a risky innovation just a few generations ago. It’s worth

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Global mega-platforms under capitalism are structurally incapable of handling the business of civilization: of governance, of providing genuinely public infrastructure, of making knife-edge decisions about the balance of liberties and securities. It’s not what they do or what they want to do, and in many cases it’s in opposition to their actual... See more

I know Instagram has lots of faults. I’m not going to sit here and pretend it’s perfect. But what got lost in the “I’m Leaving Social Media” discourse is that shunning a platform like Instagram does not make the job of growing a following, a business, an email list, a publication any easier.