Relating with social media
On why social media won't save us and my personal journey to healing from its scars
Relating with social media
And so we get on the Facebook merry-go-round, boosting our posts, counting our followers, and creating ever more content in the hope of being noticed. There are so many other ways to make an impact and earn trust. Much of what we take for granted in our marketing toolbox was considered a risky innovation just a few generations ago. It’s worth
... See moreSeth Godin • This is Marketing: You Can’t Be Seen Until You Learn To See
How does one start a new business or sell a product in a world without advertising?
How do you scale something fast enough through just word of mouth to get out of the red?
If I open a new bakery, is it predatory to send a pamphlet to the nearby houses? Should I just sit quietly and hope that enough people notice?
How do you scale something fast enough through just word of mouth to get out of the red?
If I open a new bakery, is it predatory to send a pamphlet to the nearby houses? Should I just sit quietly and hope that enough people notice?
mertd • Advertising and marketing have ruined *society*, the internet is just one of a l... | Hacker News
Ah, the age old question!
But social media platforms have trained brands to be thirsty for metrics that aren’t always of real value because it’s in their interest to give the impression of continuous growth . You have 500k followers on Instagram! But an awful conversion rate. You have had 1.2 mil views on your video! But struggle to turn one-time customers into anything... See more
Matilda Lucy • Is it possible to grow your business without social media?
I know Instagram has lots of faults. I’m not going to sit here and pretend it’s perfect. But what got lost in the “I’m Leaving Social Media” discourse is that shunning a platform like Instagram does not make the job of growing a following, a business, an email list, a publication any easier.
“It’s probs fair to say that basically all of us have considered quitting the apps altogether or at the very least setting some healthy boundaries to keep the feeds from eating up all our mental and emotional energy. I mean, skipping one whole day of scrolling past “friends” who question the efficacy of science-backed vaccines or images of peoples’
... See moreBe cautious about the promises made in a 5-second Reel. If someone’s content consistently leaves you feeling overwhelmed, inadequate, or distracted, hit the unfollow button.
Refocus on what truly matters for your business—building strong relationships with your audience, creating value-driven content, and sticking to strategies that align with your... See more
Refocus on what truly matters for your business—building strong relationships with your audience, creating value-driven content, and sticking to strategies that align with your... See more
Yep, It Is Super Hard to Break From Facebook