Francesco
@fran
Francesco
amazing folkestone history journal as website? Net art I dare say
#tweet100
Marketing Tip:
Here's the simplest copywriting formula I know that works...
PAIN – "Are you frustrated with ______?"
DREAM – "What if, instead, you ______?"
FIX – "That's why we built... See more
James Sowers 📦x.comThe storybrand framework, condensed into three questions
Trusting yourself looks like finding the courage to override the constant temptations to minimize the small but meaningful steps you’re taking to honor your intuition. Trusting yourself looks like depersonalizing setbacks. Trusting yourself looks like realizing that just because the thing you felt so certain about changed, that doesn’t mean you
... See moreKatherine Morgan Schafler • The Perfectionist's Guide to Losing Control
You can’t write a viral essay that says “it’s complicated and I’m not sure.” But this is the only path to truly novel insight.
Anu • Franchise Thinking
This is the wall I smash my head in every time I read back my first draft and realise that really what I want to say is that there’s is no clear answer to anything
people take longer to interpret images of chickens as birds than images of robins because chickens are less representative of the “bird” category than robins. So, when choosing images for your categories, don’t use aesthetics or convenience as your only criteria
Raluca Budiu • Information Scent: How Users Decide Where to Go Next
What makes the scent of a webpage? When a person lands on that very page, the scent is given by the title, images, and the information that is easily visible above the fold. If the user is searching for dish towels and lands on a site with pictures of strawberries, beer, and candy, she may assume that this page is unlikely to contain what she needs... See more
Information Scent: How Users Decide Where to Go Next
Simple but effective
Very cool platform that allows supporters to fund artists making merch