Francesco
@fran
Francesco
Helpful if I’ll ever need someone to properly look over my words
Practical things you can do to make your text clearer.
Open two copies of the same document and put them side-by-side. Edit in one, while referring to the other.
Rewrite your first draft using this rule: no significant words from the first draft are allowed in the second draft.
If your sentence has more than two commas in it, it’s probably too long.
I... See more
Open two copies of the same document and put them side-by-side. Edit in one, while referring to the other.
Rewrite your first draft using this rule: no significant words from the first draft are allowed in the second draft.
If your sentence has more than two commas in it, it’s probably too long.
I... See more
gilest.org: Clarity hacks
Campaigns I don't want to forget
I fucking love this brochure (poster?)
Find the right adjective for any word.
Content marketing: The core element of content marketing is SEO, which is how a search engine ranks the content once a user queries something on the internet related to your product.
Arkapravo Chakraborty • Go-To-Market - How to craft a winning marketing plan
If you look at the 10 largest companies in the world, half of them are trying to create this addictive relationship to technology. The days when the dealer in addiction had to hide in the shadows are over. They now operate freely in your home, and every other sphere of your life.
Mark Schaefer • Who's responsible for social media addiction? Me and you. - Schaefer Marketing Solutions: We Help Businesses {grow}
Cruel optimism, social media and big tech
we’re living in a black mirror episode
One of the big losses I see in the vibe shift is the opportunity for writers to loose themselves from the chains of personality and just write interesting things.
Pen & paper and Damn
Perfectly elaborates why I always, and especially now, felt icly about Substack and writing on there. It’s like I never fit in, because I wanted to be my whole sense and write about whatever the heck stuck in my mind that week and instead I’ve been forced to follow some sort of marketable thread that is obviously more beneficial to the system it is for myself
Sean Parker, Facebook’s founding president, said: “The thought process that went into building these applications ... was all about: ‘How do we consume as much of your time and conscious attention as possible?’”
How Social Media Shortens Your Life
In a 2017 interview, Facebook’s founding president Sean Parker said:
“The thought process that went into building these applications, Facebook being the first of them, … was all about: ‘How do we consume as much of your time and conscious attention as possible?’ And that means that we need to sort of give you a little dopamine hit every once in a while. […] It’s a social-validation feedback loop … exactly the kind of thing that a hacker like myself would come up with, because you’re exploiting a vulnerability in human psychology.”