Francesco
@fran
Francesco
Same here. I don’t think consistency is the key. Most of what we read is just noise all around. It’s not only about Substack, it’s about every platform I’m in.
For me, the point isn’t ten thousand posts a day, but writing something that’s real about myself. And that’s exactly what I want to read from other people too,... See more
Simone Adelchinosubstack.comAspirational Labor & The Mythologies of Creative Work
open.substack.com
Embracing your ever changing job description
This goes so hard when it’s recognising how romanticised being a solo business owner is, to outsiders and to wannabe entrepreneurs themselves
when every social media marketer is creating addiction and profiting from it, the cumulative effort is the root of the global problem
Mark Schaefer • Who's responsible for social media addiction? Me and you. - Schaefer Marketing Solutions: We Help Businesses {grow}
Cruel optimism, social media and big tech
one marketer alone can claim that their work, the content they put out won’t have any meaningful impact on social media addition and the fact that we’re all losing focus. But 100-10.000 marketers?
Campaigns I don't want to forget
I fucking love this brochure (poster?)
But social media platforms have trained brands to be thirsty for metrics that aren’t always of real value because it’s in their interest to give the impression of continuous growth . You have 500k followers on Instagram! But an awful conversion rate. You have had 1.2 mil views on your video! But struggle to turn one-time customers into anything... See more
Matilda Lucy • Is it possible to grow your business without social media?
How does one start a new business or sell a product in a world without advertising?
How do you scale something fast enough through just word of mouth to get out of the red?
If I open a new bakery, is it predatory to send a pamphlet to the nearby houses? Should I just sit quietly and hope that enough people notice?
How do you scale something fast enough through just word of mouth to get out of the red?
If I open a new bakery, is it predatory to send a pamphlet to the nearby houses? Should I just sit quietly and hope that enough people notice?
mertd • Advertising and marketing have ruined *society*, the internet is just one of a l... | Hacker News
Relating with social media and
Ah, the age old question!
The bible
used to work with a client who followed many of these coaches. Her feed was FULL of fantasy marketing and after a while, whether you like it not, that gets to a person.
Not least because of the echo chamber effect of social media. Once you follow one of these grifters individuals, your Explore page is full of them.
And when I say it gets to a person,... See more
Not least because of the echo chamber effect of social media. Once you follow one of these grifters individuals, your Explore page is full of them.
And when I say it gets to a person,... See more
Some pretty uncomfortable but real and needed words about our obsession with instagram gurus. https://open.substack.com/pub/bellafoxwell/p/instagram-coaches?r=123caf&utm_campaign=post&utm_medium=web
Bella Foxwell