Francesco
@fran
Francesco
When consumers don’t know the true value of the products they’re looking for, they rely on corporate iconography to guide them. But when they can figure out the absolute value of a product on their own, they ignore advertisements and brands.
Derek Thompson • Hit Makers
The opposite of a map would be a list, which sounds to me like what everyone does, or where everyone lands first when it comes to describing their freelance or business offering.
Do lists work? To some extent they do.
I've used lists (whether nested or filtered—they're all lists to me) to illustrate my services and fees. I've also used lists to,
... See moreTu sei il mattino by Lucio Corsi on Apple Music
music.apple.comNot marketing but art: a brilliant music video
a lot of the issues people have stem from an unfair world that won’t change with breathing exercises or a change in perspective. The broken systems are still going to be there, regardless of how you can try to reframe how they impact you/how you think of them.
Describing Words IO
describingwords.ioFind the right adjective for any word.
Shlomo Genchin on LinkedIn: A free mini-course in LinkedIn ad creation | 282 comments
Shlomo Genchinlinkedin.com
One copywriter’s process for creating B2B ads that get noticed
BULLSHIT INDEX
doh2ht.github.ioBest thing I found on the internet this year
Send your users this welcome email
justinjackson.ca
no fussy email template and just a handful of sentences, great example
Keep it friendly, action-oriented, and concise. Highlight the next step for the user with a clear CTA, and offer something valuable upfront, like a discount or guide. A quick intro to your platform's key features can also help users get started easily.