Francesco
@fran
Francesco
People talk about consistency like it's the secret sauce to everything you've ever wanted in life.
You've all read the posts.
How you're supposed to show up every single day, publish your content at 8 a.m. sharp, and leave 50 comments. Not 49. 50!
You've all read the posts.
How you're supposed to show up every single day, publish your content at 8 a.m. sharp, and leave 50 comments. Not 49. 50!
Design makes you look good.
But copy makes people trust you, believe you, and buy from you.
That’s why great brands invest in words before visuals.
Because if the message isn’t right, nothing else matters.
But copy makes people trust you, believe you, and buy from you.
That’s why great brands invest in words before visuals.
Because if the message isn’t right, nothing else matters.
how about creating case studies for different potential users of of the directory (project managers, estate agents, venue owners, festival organisers, musicians)
I used to work with a client who followed many of these coaches. Her feed was FULL of fantasy marketing and after a while, whether you like it not, that gets to a person.
Not least because of the echo chamber effect of social media. Once you follow one of these grifters individuals, your Explore page is full of them.
And when I say it gets to a... See more
Not least because of the echo chamber effect of social media. Once you follow one of these grifters individuals, your Explore page is full of them.
And when I say it gets to a... See more
some pretty uncomfortable but needed insights into people’s obsession with social media coaches. By Bella Foxwell.
I think the best writers actually just write about what they want to write, what they know, what they experience, and generally their story...
Writers who do that and let the readers connect the dots without explicitly holding their hand through an article are better writers imo.
When we emphasize the target audience we give away our creative power.... See more
Writers who do that and let the readers connect the dots without explicitly holding their hand through an article are better writers imo.
When we emphasize the target audience we give away our creative power.... See more
Mal on Substack
used to work with a client who followed many of these coaches. Her feed was FULL of fantasy marketing and after a while, whether you like it not, that gets to a person.
Not least because of the echo chamber effect of social media. Once you follow one of these grifters individuals, your Explore page is full of them.
And when I say it gets to a person,... See more
Not least because of the echo chamber effect of social media. Once you follow one of these grifters individuals, your Explore page is full of them.
And when I say it gets to a person,... See more
Some pretty uncomfortable but real and needed words about our obsession with instagram gurus. https://open.substack.com/pub/bellafoxwell/p/instagram-coaches?r=123caf&utm_campaign=post&utm_medium=web
Bella Foxwell
I always want to make people smile and happy. But if I go to myself, which inside is hurt and pain… I don’t want them to see that. I don’t want them to feel sad.
Clyde Gaskins
It's funny that we invented machines to reduce our workload and enjoy more of our limited time on this planet.
Yet, somewhere along the way, we drifted off course and started trying to work on overdrive, behaving like machines only to regret it later on our deathbeds ↗.
We try hacks and supplements to trick our minds and bodies into producing more... See more
Yet, somewhere along the way, we drifted off course and started trying to work on overdrive, behaving like machines only to regret it later on our deathbeds ↗.
We try hacks and supplements to trick our minds and bodies into producing more... See more
Makes me think of how the first AI tools that came to the public eye a couple of years ago were sold to us as productivity aids that could free us time from long, boring, or repetitive tasks and someone make us regain some time (or it might just be this is how I thought AI was being promoted to me/my social circle).
And yet, somewhere along the way, we began using AI as our planner, calendar or in support of it — basically asking natural language processing and AI algorithms to free us more time so we could… work more? Achieve more? Have something else to work on instead?
What about the time the machine help us free? Where has that gone?
commerce and social are coming together, although to much less a degree than marketing teams who talk up “brand communities” would like you to think. In all but a few cases, “community” here is just the marketing language used to describe a microbrand’s niche Instagram fandom. To me “community” implies users regularly engaging with each other , a... See more
Subpixel Space • Come for the Network, Pay for the Tool
Everyone wants community but no one wants to build it
I hate to admit that I myself have used the word community to mean fanbase or followers more than once, even though I know deep down it means something very different