Entrepreneurship

What we see as an agency in our work with creators

We work with a lot of creators around the world for different brands, markets and niches and the ones that get brought back or are offered long-term partnerships are those that you can tell immediately what they stand for. From the topics they create content around to the way they frame things and... See more

So who survives?

First, creators who publish citable work . Newsletter writers who go deep on one thing. Analysts who publish original data. Technical writers who explain complex topics in a way that can be pulled apart and quoted. Agents like them because they produce high-signal content, and humans trust them because when an agent says “Carly... See more

I get it. You pour your soul onto the page, and it’s crushing when no one seems to care. That’s human. But if you’re not careful, the need for validation starts steering the work.

You bend your tone. You chase trends. You lose the very thing that made you worth reading in the first place.

And the things is the more you write to grow , the less your... See more

And if there’s one thing that experience has taught me, it’s that very little results can be replicated, as much as we wish they could . You cannot lift someone else’s strategy, apply it line by line, and expect the exact same outcome, because outward growth is deeply shaped by many variables including timing, luck, platform shifts, your voice,... See more

i have thought about this hacker news comment nearly every day since november ninth twenty seventeen https://t.co/mz5auDBkKl

Believe the same things you do

Want the same thing you want

Want to get there the same way you got there

Sell to the people who want the lifestyle you have because of the skills you developed and the process you used.

In a world drowning in thirst for likes, views, and validation, the most radical position is genuine satiation, a complete lack of hunger for digital approval. They are deeply knowledgeable experts whose authority comes from depth of understanding rather than breadth of influence.