Entrepreneurship

Duration is the final filter. People chasing rewards leave when rewards dry up. Sustained obsession can’t be faked. If you do fake it long enough to become indistinguishable from someone who has it, you’re not faking anymore.

The path to becoming future proof comes down to shifting from consumer to creator. When you solve your own problems, publish the solutions in the global town square, and help an audience of like-minded people, even if that audience is a "tiny" 1,000 true fans, I find it hard to believe you won't find the power in you to create a good life. At that... See more

I have yet to find a single writer who’s grown a serious following without some kind of niche.

That doesn’t mean boxing yourself in. It means starting with something clear enough for people to get what you’re about, and specific enough for the right readers to find you.

The first six months are for you. Experiment like crazy. Write about anything.... See more

“I don’t know anything about business,” Ive demurs, but he abhors the current fascination with disruption. “I’m not interested in breaking things,” he says. “We have made a virtue out of destroying everything of value,” he says. “It’s associated with being successful and selling a company for money. But it’s too easy—in three weeks we could break... See more