
The Golden era of Substack is over. Now what?

I have yet to find a single writer who’s grown a serious following without some kind of niche.
That doesn’t mean boxing yourself in. It means starting with something clear enough for people to get what you’re about, and specific enough for the right readers to find you.
The first six months are for you. Experiment like crazy. Write about anything. Te... See more
That doesn’t mean boxing yourself in. It means starting with something clear enough for people to get what you’re about, and specific enough for the right readers to find you.
The first six months are for you. Experiment like crazy. Write about anything. Te... See more
Benjamin Antoine • The Golden era of Substack is over. Now what?
I get it. You pour your soul onto the page, and it’s crushing when no one seems to care. That’s human. But if you’re not careful, the need for validation starts steering the work.
You bend your tone. You chase trends. You lose the very thing that made you worth reading in the first place.
And the things is the more you write to grow , the less your w... See more
You bend your tone. You chase trends. You lose the very thing that made you worth reading in the first place.
And the things is the more you write to grow , the less your w... See more