[distribution]
Make known.
[distribution]
“I know a lot of people who make things who don’t stand proudly by their stuff, I don’t know if they’re too cool or they don’t want to look thirsty, but they’ll put a song out once on their stories — and that’s it.
You went through something. You figured something out in a structured format. You recorded it. Not just one take. Parts and parts. You
You can have everything in life you want, if you will just help enough other people get what they want.” ~ Zig Ziglar.
Successful Brand Universes are those that when come in contact with, we as consumers instantly react, “Wow, thats SO [insert brand here].”
Christopher Morency • What Even Is a Brand Universe?
The fundamental message of marketing must change from "we want your money" to "we share your interests".
Jeff Jarvis • WHAT WOULD GOOGLE DO
Words are magic. Words are really magic. They add so much. You can take a TikTok video, and you think the TikTok video is the end in itself. You don’t need any gloss on that, but you absolutely do. It’s so much funnier if you can articulate what is embarrassing or weird or impressive about what that person is doing. That is a great hack.
Craig Mod • Looking Closely Is Everything
Too many businesses don’t really understand that the core of their business is making people feel good. Whether it’s walking into a store or a restaurant, or being on an airplane, most people go through life hoping that good things will happen to them, and they return to businesses that make those things happen.