Second, I’m reflecting on a point former Netscape CEO Jim Barksdale famously made in 1995: “There are only two ways to make money in business: bundling and unbundling.” I think we’re burnt out by the fragmentation that the D2C era brought to everything. After subscribing to tons of hyper-niche content over the years, the idea of a couple brands we... See more
There’s also something to be said about collating and curating in the slow writing process—facts, knowledge, smells, descriptions, stories, passport stamps, headlines—until the collection becomes part of the transformation process. Through acute and critical attention, away from the drive of production, toward the singularity of studying a branch,... See more