Branding

insights on the art and science of crafting a brand

Mike Renaud and

Virgil Abloh™ FREE GAME

virgilabloh.com

gabriel

Great brand lines are hard to make and easy to break

greatbrandlines.co

pphoebe

copywriting examples that work

Tapa Relationship Spaces

tapa.cmmv.group

gabriel

The Downward Spiral: Persona (Part I)

Dean Kissick spikeartmagazine.com

Mike Renaud

Logo, Signature, and Typeface Standards

Guidelines for the proper use of Apple’s logo, signatures, typefaces, and colors to ensure consistent brand identity and clear communication in all representations of the company.

Link

sari and

Brands have incredible influence and can guide loyal customers to try new things. Consumer loyalty is not always about wanting the same thing but exploring new things with trusted brands.

andrea

Brand Against the Machine

John Morgan • 8 highlights

amazon.com

sari

Goodside → A full-service brand studio

goodside.studio

sari

minisocial

minisocial.com

Sam Blumenthal