Branding

Branding

insights on the art and science of crafting a brand

Mike Renaud and

A brand is not a logo. A brand is not a corporate identity system. It’s a person’s gut feeling about a product, service, or company. Because it depends on others for its existence, it must become a guarantee of trustworthy behavior. Good branding makes business integral to society and creates opportunity for everyone, from the chief executive to... See more

Marty Neumier • The Brand Gap: How to Bridge the Distance Between Business Strategy and Design

s

Thumbnail of Why Do So Many Brands Change Their Logos and Look Like Everyone Else?

Radek Sienkiewicz • Why Do So Many Brands Change Their Logos and Look Like Everyone Else?

Soulless new era

Day Job

Thumbnail of Day Job

s

Tapa Relationship Spaces

tapa.cmmv.group

Thumbnail of Tapa Relationship Spaces

g

Cloutchain

Thumbnail of Cloutchain

A

minisocial

Thumbnail of minisocial

S

Nice Thing Going - the solution to modern brand marketing challenges.

nicethinggoing.com

s

TELL ME, DO YOU INTEND TO FUCK IT?

Jay Owens dirty-furniture.com

S

Goodside → A full-service brand studio

goodside.studio

s