Branding
insights on the art and science of crafting a brand
Mike Renaud and
Branding
Chandelier Creative
chandeliercreative.com
Marketing 101
How to build a brand strategy from 0-1: a guide for startups
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Simple is a competitive advantage
When it's easier to describe what you do, it's more memorable. It spreads faster. Your onboarding gets more efficient, and your customer acquisition gets cheaper. Simpler is a competitive advantage unto itself.
The hardest part about this for a lot of product builders is simply that the ego wants to be different. Pe... See more
When it's easier to describe what you do, it's more memorable. It spreads faster. Your onboarding gets more efficient, and your customer acquisition gets cheaper. Simpler is a competitive advantage unto itself.
The hardest part about this for a lot of product builders is simply that the ego wants to be different. Pe... See more
Why your product idea sounds too complicated
Outfit Talent – A end-to-end digital platform connecting Brands and Influencers.
outfittalent.com
Book in brief - Trustworthy: How the Smartest Brands Beat Cynicism and Bridge the Trust Gap - Boxes and Arrows
Boxes and Arrowsboxesandarrows.com
Brand Storytelling and Positioning
sari and • 146 cards
Nice Thing Going - the solution to modern brand marketing challenges.
nicethinggoing.com
CF | The Brand Research Tool
copyfoundry.xyz