Branding

Branding

insights on the art and science of crafting a brand

Mike Renaud and

AAlara

This Brand Strategy Can Make Your Startup Look Bigger Than It Is

First Round Capitalreview.firstround.com
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Jedric Viera

The Downward Spiral: Persona (Part I)

Dean Kissickspikeartmagazine.com
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Mike Renaud

Goodside → A full-service brand studio

goodside.studio
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sari

The Mythology of Totemic Brands

Jennifer Murtellama.org
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sari

Book in brief - Trustworthy: How the Smartest Brands Beat Cynicism and Bridge the Trust Gap - Boxes and Arrows

Boxes and Arrowsboxesandarrows.com
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Mo Shafieeha

Early-stage branding: driving go-to-market impact

Kotooffbrandkoto.substack.com
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Brandy Cerne