Branding

Branding

insights on the art and science of crafting a brand

Mike Renaud and

Amanda Goetztwitter.com

Koto • Early-stage branding: driving go-to-market impact

The Downward Spiral: Persona (Part I)

Dean Kissickspikeartmagazine.com

CF | The Brand Research Tool

copyfoundry.xyz
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How the Occult Shaped Branding’s Obsession With Color

AIGA Eye on Designeyeondesign.aiga.org
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Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It

April Dunford

amazon.com
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3D Product Configurator & Augmented Reality For Commerce | Threekit

threekit.com
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Apostrophe Copywriters | For the words you're missing

apostrophe.xyz
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