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If you think you’re running 10 minutes late, text to say you’ll be 15 minutes late. That way the other person gets one disappointment and one pleasant surprise. Most people do the opposite: they say they’re 5 minutes late when it’s 10 and end up annoying the other and looking like total fools.
— Jacob Falkovich
Remarkably, the ‘close’ button in most lifts doesn’t actually work. Lift doors are designed to close after a certain amount of time, for safety and legal reasons. According to Karen Penafiel, former executive director of National Elevator Industry Inc., ‘The riding public cannot make elevator doors close any faster.’ But this illusionary placebo cr
... See moreSteven Bartlett • The Diary of a CEO: The 33 Laws of Business and Life
There are brilliant examples all over the place of people tweaking time subjectively. One of my favorites is the Uber map. It doesn’t change how long you wait for the taxi. It changes the quality of the waiting time by reducing uncertainty. If you look at human emotions, although humans might say, “I don’t like waiting for a taxi,” what makes them ... See more