Simple and Usable Web, Mobile, and Interaction Design

Don’t try to fill the user’s mind with your design.

Simple experiences don’t do that. They leave the user with plenty to spare. What happens to all that “unused” capacity?

Making software usable means not exceeding your users’ capacity.

Simplicity happens in the user’s head

worth spending half a day fixing these drop-down menus to save a customer a few seconds? For mass-market software, it’s never just one customer: it’s thousands, sometimes millions of customers using the software repeatedly.

When you’re fixing small details, the question that often comes up is: why bother? Is it really

Simplicity often depends on details.

Details

The secret to creating a simple user experience is to shift complexity into the right place, so that each moment feels simple.