building products is all about tradeoffs. wholeheartedly re...

building products is all about tradeoffs. wholeheartedly recommend coming up with a set of principles that you can refer to whenever something is in doubt and you need criteria to evaluate a decision. these were the principles we came up with at sublime https://t.co/ZjnA29n1sT

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There has to be a point of view. In our case with Sublime, it's not just about its functional utility as a tool to save anything interesting you come across; it's about the vibe, the community, the people that use it. This emotional connection and sense of identity are what truly drive consumer decisions.

How to make users go ‘whoa’

Forcing yourself to have a “one feature in, one feature out” guideline will help you develop your product with a bias toward simplicity. While simplicity benefits your newest customers and the majority of your current customers, it also benefits your own process to grow your product and solve problems as they arise.

Scott Belsky • The Messy Middle: Finding Your Way Through the Hardest and Most Crucial Part of Any Bold Venture

Great products don’t stay simple by not evolving; they stay simple by continually improving their core value while removing features and paring back aspects that aren’t central to the core.

Scott Belsky • The Messy Middle: Finding Your Way Through the Hardest and Most Crucial Part of Any Bold Venture

when I hear people say things like “our goal is to be at 5mm ARR by 2025” I always get a little sad and uncomfortable. I don’t have quantifiable goals like that. and when I do, any number I choose feels arbitrary. my goals are usually more qualitative - to create simple, delightful, sustainable products that are meaningful for the people they se... See more

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