
When thinking about what projects/clients to take on, here are a few of the things I'm looking for. https://t.co/xgxZ5ITbW2
When thinking about what projects/clients to take on, here are a few of the things I'm looking for. https://t.co/xgxZ5ITbW2
Think about what you want from your business. This is another way of figuring out who your potential clients might be and how you might reach them.
High-value elements. Is there a component or pattern with high business value that is the heart of this project?
The moment you do this and target all of your content to clearly defined categories: • Your readers start to get a clear picture of what you are about and who you serve. • You’re seen as “an expert” or knowledgeable in a few topics rather than anything and everything. • It’s easier to work with brands because they’ll look at your main topics to see
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