Women-Focused Sexual Wellness Brands Are Getting Cock-Blocked

Though new sexual wellness categories are trending among lingerie brands, Victoria’s Secret has yet to go there. The mall retailer, which was expected to be acquired by private equity firm Sycamore Partners until the deal fell apart last week, has increasingly lost market share as it’s seen increased competition from more inclusive competitors and ... See more

When it comes to the business of dating apps, the most relevant principle isn’t necessarily patriarchal, but inherently capitalist: celibate, app-less women are not lucrative, an issue that the entire industry is grappling with.

However, if we look at the total market, we see that out of the 4 biggest funding rounds in Femtech, 3 were raised by companies founded and built by men (Nurx, Hims/Hers, Ro/Rory). In fact, two of these four were initially men’s health companies, primarily selling on-demand pharma products, that then launched women-centered verticals (Hims/Hers, Ro... See more

The celibacy ads might have angered people no matter which brand posted them, but they seemed to really hit a nerve coming from Bumble. Women have associated Bumble with empowerment in what can be a bleak market for daters.

"Decentering men is working," Regina said. "And all these companies that rely on using you as the product are scrambling, trying to get you back in. Dating sites used to be free because you're the product. They are selling you to men without your consent.".

It’s both a little awkward and entirely inevitable that businesses like Think Expansion would emerge on OnlyFans. Awkward because OnlyFans markets itself as providing the infrastructure for authentic, personal connections between creators and their fans. Inevitable because platforms like OnlyFans naturally encourage businesses to scale up, maximizi... See more