Molly

The shusher, meanwhile, knows that shushing won’t have a lasting impact. The decency revolution is not coming anytime soon. But in the meantime, a stranger in a theater might appreciate that you’ve tried to protect what little peace we have left in public.

Shushing was once commonplace, if a little snooty and silly. Now, however, a phone-addicted culture has made us all seemingly oblivious to just how annoying we are in public. Our ways of being annoying have worsened: People take pictures at the cinema, flash on; they watch entire movies on the train without headphones. As selfishness is normalized,... See more

Earlier this month, TikTok users began to notice a scarcity of fresh memes circulating on the platform. Normally, there are dozens of memes in circulation simultaneously, but lately things have slowed down. By mid-March, there hadn’t been any major breakout memes or viral personalities. TikTokers began to declare that we’d officially entered a "Mem... See more

Cheesecake / Apple Pie

TikTokers are using a trending audio to show just how much they love dessert—by dramatically widening their mouths every time each dessert word is mentioned. The bigger the craving, the bigger the jaw drop.

Lebron James Songs

Lebron lovers are rejoicing in yet another unhinged way - custom covers/remixes of popular songs to instead be all about Lebron and his gameplay, talent, skills, and literally anything. These fans are bordering on rabid with the way they pump these memes out tbh.

BEHIND THE RISE OF THE ‘IT’ SWEATSHIRT , businessoffashion

I chatted with Diana Pearl about the phenomenon of the status sweatshirt, a trend fueled by the limited-run launches of influencer brands like Dairy Boy, Daily Drills, and Parke. From last September to this month, the amount of fashion content on TikTok featuring sweatshirts increased by 89... See more

Her concept has more depth than those theories. I would characterize economic vibes as collective feelings in the digital age. Almost all previous versions of economic theory around consumer sentiment have been formed in a pre-internet world. Until now, no one had updated those frameworks for the age of algorithms. When I emailed Scanlon about how ... See more

Scanlon is immensely talented and onto something important. I wish she had devoted multiple chapters exclusively to vibes. Her editor should have given her the confidence to go for it and write the definitive book on the vibes-based economy. Don’t bother with the explainers or Taylor Swift, just go straight into why emotions deserve to be a field o... See more