Molly

Don’t be the one to tell yourself no

Have a Scotch or Macaron While You Try on That Watch?

Watches of Switzerland and other luxury brands are using liquor and sweets to keep customers engaged.

The same accessibility and low barriers to entry, that same easy come — I can set up a website in the time it takes me to finish this sentence — can also morph into an easy go.

The real game doesn’t start until the fourth quarter. I take it to mean that you are never out of time, and it is never too late to make a comeback.

I think many women, exhausted by contemporary life, want to believe in a fantasy of a benevolent husband who leads (and magically makes all the right, most compassionate, most loving decisions) and a cherished wife who feels wholly content and at peace with her clearcut role in both marriage and life.

America has fallen out of love with brands and inlove with people. This is evident in every corner of American life — from politics and business to technology and media. People are the new brands.

She also intentionally dictates how her community should engage—for example, by suggesting “themes” for different tour dates to bring the fanbase together. She both expresses herself and pulls self-expression out of her fans.

Chappell Roan is one of the most interesting new celebrities to study because she embodies so much of what the younger gener... See more

Once you know the tricks, it's hard to scroll through TikTok and not see the attempts to grab your attention and play nice with the algorithm. Rather than talking to each other, users trying to win the TikTok game are talking to reflections of each other, miming human connection so lines of code will reward them with more attention.

Two summers ago meolah posted a video prophesying saying she hoped the next generation of influencers would be regular people. Quickly, the back half of her video where she states, “I’m trying to see what a bitch in Wisconsin is doing right now” became a viral audio.