Why We Need The New Rosetta Stone for Gen Z
As we are fed more content, we are pushed deeper into algorithmic niches. In return, we are encouraged to engage with more extreme and polarizing identifiers because it is more labelable, more indexable by the machine — the creation of the “Island". On this island, the slang, in-jokes, and archetypes which emerge as a community develops in isolatio... See more
Especially on TikTok, there’s so much remix meme culture. It’s not necessarily 100 percent original. And maybe that’s part of why it’s so hard to translate [TikTok content] to YouTube: for the most part you have to come up with something completely original.
Connie Chan • Designing for, Marketing to, and Partnering with Gen Z
sari added
Alara and added
Atmos Black added
Memes
Some More Insight Into The Gen Z Coolness Crisis
There are four sort of low-level generational discourses circulating the web right now that I want to try and synthesize into a larger idea. There’s the weird backlash around the word “demure” going viral after a trans TikToker popularized it. There are millennials panicking that Gen Z thinks we all ... See more
There are four sort of low-level generational discourses circulating the web right now that I want to try and synthesize into a larger idea. There’s the weird backlash around the word “demure” going viral after a trans TikToker popularized it. There are millennials panicking that Gen Z thinks we all ... See more
The crystal cube of agony
Brian Thomas Clark and added
How an artist perceives text-to-X generations: https://t.co/Sve5tv1otg
Lucas Kohorst added
Language is a great interface for what already exists, but incapable of describing what hasn’t been defined
Before the internet demanded our attention 24/7, television, radio, and lifestyle magazines had a very specific grip on the zeitgeist, combing youth culture to determine the next craze. Now, gauging cool is a far more democratic endeavor, and the escalating speed of digital culture means that fads can come and go before they even peak. Mediated thr... See more
Jason Parham Culture • The Age of Everything Culture Is Here
Keely Adler and added
sari added