Atmos Black
@atmos
Atmos Black
The in between is where it happens.
It's less the meeting and more how am I getting to and from each of those meetings? And what am I thinking about in between? You know, it's like the ticks of the clock.
The computer understands the ticks, but human beings live in the moments between those ticks, in the duration that's not even acknowledged by the m... See more
It's less the meeting and more how am I getting to and from each of those meetings? And what am I thinking about in between? You know, it's like the ticks of the clock.
The computer understands the ticks, but human beings live in the moments between those ticks, in the duration that's not even acknowledged by the m... See more
Uncertainty is the experience of not knowing. The unknown is neither good nor bad. It has no inherent qualities because it doesn’t exist. And when it comes into existence through human consciousness, it will mean whatever you think it does.
Chantal Burns • Bulletproof
Peter Drucker famously remarked that ‘culture eats strategy for breakfast’. So what exactly is the culture of a company, a community or a society? Culture is the expression of a group's level of consciousness; their collective clarity of understanding. And the thoughts, words, actions and artefacts that make sense from that level of understanding.
Jamie Smart • Results: Think Less. Achieve More
If you want to make change, begin by making culture. Begin by organizing a tightly knit group. Begin by getting people in sync. Culture beats strategy—so much that culture is strategy.
Seth Godin • This is Marketing: You Can’t Be Seen Until You Learn To See
Culture beats strategy—so much that culture is strategy.
Seth Godin • This is Marketing: You Can’t Be Seen Until You Learn To See
Culture eats strategy for breakfast
Harry Dry rules for copywriting:
1) A great sentence is a good sentence made shorter.
2) Writing great copy begins with having something to say in the first place.
3) Copy is like food. How it looks matters.
4) Since the look of copy matters so much, don't write copy in Google Docs. Write it in Figma (so you can write and design at the same time).
5) Ka
... See moreStop thinking of product-market fit as a yes or no question—but instead as a process of finding fit with more segments of the market.