We are always telling stories, whether we realize it or not. We might as well get good at it. Good stories win people over. They provoke and inspire and inflame the human spirit. It’s a tremendous source of power.
Saved by Leo Guinan and
Stories aren’t just for fun. No matter how dry you think your information is, using stories will make it understandable, interesting, and memorable.
Storytellers have a superpower. They can make people feel good and whole and right. They can inspire and inform. They can make people see the world in a new way. They can make people feel better about themselves.
Telling our own story vastly increases our chances of connecting to our audience through relatability, authenticity, and most importantly, vulnerability.
The power of story is, in fact, something we underestimate at our peril.
